New York, NY (Top40 Charts)
KUVO, a club culture entertainment service managed by Pioneer DJ, has partnered with Canadian PRO (performing rights organization) SOCAN to support the fair distribution of royalties to copyright holders of music played at nightclubs in Canada.
KUVO is a platform providing a new entertainment space for dance music fans that enables DJs to share details of the tracks they're playing in real time via the KUVO app. It also supports initiatives to fairly distribute royalties to music copyright owners including artists and producers — such as 'Get Played, Get Paid,' which is led by AFEM1 — by directly supplying metadata from music being played in clubs to PROs. There are no additional costs for DJs or venues and no maintenance is required from clubs that adopt the free and easily-installed system.
"Everyone wants to be paid fairly for their music, and I hope that clubs and festivals will be eager to use technology to help ensure that the right people get their fair share of the legal music licenses that they already pay. Props to SOCAN for using the latest technology of KUVO to be even more accurate and transparent for music creators like me," said renowned DJ and KUVO advocate, Richie Hawtin.
After testing KUVO extensively at one of Canada's largest electronic music nightclubs, CODA in Toronto, SOCAN has welcomed the implementation of the service at any venue in the country wishing to use it. SOCAN is the first North American PRO to use KUVO metadata, joining organizations in the UK, Australia, Belgium and Spain.
"We're delighted that SOCAN will use metadata from KUVO, and we hope that other PROs in North America
will see how accurate the service is and come aboard," said Pioneer DJ Europe
Ltd's General Manager - Marketing, Mark Grotefeld. "It's a huge territory and currently there's a lot of money paid by the venues in license fees that isn't finding its way to the artists who own the royalty rights to the music. KUVO can help solve that problem and reward those who produce and own the music played by DJs."
Nightclubs are required by law to pay license fees to SOCAN and other music rights organizations for the blanket use of music in their venue. Without technology such as KUVO, matching license payments with the correct music rights holders has to be carried out manually and can be an onerous and difficult task for either the DJ or the venue owner.
"DJs spin more music in one show than the vast majority of other live musical performances, but it's nearly impossible for them to submit accurate set lists to the PROs," said Vice President of SOCAN's Distribution department, Kit Wheeler. "Pioneer DJ's KUVO technology addresses this problem and enables SOCAN to capture even more musical performances in real time and analyze them more accurately. Our partnership with KUVO is a great step forward in getting our more than 150,000 members fairly paid for their work."
Canadian clubs can now join KUVO for free and in turn help support the electronic music industry.
*1 AFEM: Association for Electronic Music
AFEM is a not-for-profit trade association created to represent the common interests of those companies and individuals whose business is Electronic Dance Music
and to advocate best practice for the genre.
How venues can join KUVO (for club managers and owners)
･KUVO is a registered trademark of Pioneer DJ Corporation.
･Other stated company names, product names, technology names, etc. are the trademarks or registered trademarks of their respective owners.
SOCAN connects more than four-million music creators worldwide and more than a quarter-million businesses and individuals in Canada. Nearly 150,000 songwriters, composers and music publishers are its direct members, and more than 130,000 organizations are Licensed To Play music across Canada. With a concerted use of progressive technology and a commitment to lead the global transformation of music rights, with wholly-owned companies Audiam and MediaNet, SOCAN is dedicated to upholding the fundamental truths that music has value and music creators and publishers deserve fair compensation for their work.
About Pioneer DJ
Pioneer DJ Americas, Inc. is the subsidiary of Pioneer DJ Corporation responsible for sales and marketing in North, Central, and South America. For more than 20 years, Pioneer DJ has been a market leader in the design and production of innovative DJ equipment and software. The company works closely with DJs and clubs to deliver next generation products that inspire and shape the global dance music community and has recently launched a new range of musical instruments for production and live performances. Its portfolio includes brands such as TORAIZ, Pioneer Professional Audio and Pioneer DJ Radio, as well as social platforms KUVO and DJsounds. Pioneer DJ Corporation is a privately held company headquartered in Yokohama, Japan. The company is led by Chairman Yoshiaki Ide, and CEO and President Akio Moriwaki.
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