New Jersey (Top40 Charts/ www.myspace.com/heropattern) - Hello fellow music lovers,

It is our pleasure to introduce you to Hero Pattern. Perhaps you've seen them on tour with Superdrag, Hot Rod Circuit, Ted Leo & The Pharmacists, The Early November or Mae, performing hot indie rock with a pop bite. Either way, it's time to start the New Year off with invigorating sounds, music to make you move and songs to sing along with. In other words, The Deception EP from Hero Pattern. Below is further information on the band. We'd love to send you a copy of the album. Contact Joelle@audiocrushpr.com or 973-338-0560 and we'll mail you a package faster than you can finish rattling off your list of New Year's Resolutions!

'We literally lived in the studio.'
That's no exaggeration.

Formed in 2004 and hailing from the appropriately named Rockaway, New Jersey, Hero Pattern (brothers vocalist/guitarist Jason Kundrath and drummer Michael Kundrath, guitarist Pierre Marceau, and bassist Rob Fitzgerald) may just be not only the best, but also the most diligent band in the business.

Fitzgerald explains of recording The Deception EP and their new Fabtone Records Japanese release, So Long To Everything You Knew, in Brooklyn: 'The owner said we could crash there if we wanted to… So we did. We were there for ten days straight, from 11 AM to 4 AM everyday, just recording nonstop.'

Hero Pattern don't just put in extra hours and elbow grease when they're in the studio—they'll also do whatever it takes just to commute there. The band worked with Andy Jackson of Hot Rod Circuit to lay down the vocals for the EP in Jackson's hometown of Montgomery, Alabama—with all four band members and an engineer crammed into not a touring van, but a Saturn sedan.

The band's labors of love recently came to a strong fruition. Influenced by everyone from Nada Surf and Superdrag to The Police and Elvis Costello, The Deception EP captured Hero Pattern's incessantly catchy pop-rock sound with helping hands from a roster of impressive collaborators outside of Jackson's production. Pre-production was done by Nate Albert (founding member of Mighty Mighty Bosstones) and mixing by Tim O'Heir (The Starting Line, Say Anything, The All-American Rejects). Jake Turner of Say Anything contributed guest vocals on 'Signal' and the hand-clapping fan favorite 'Memory.' The Deception EP became available in August 2006 with a sold-out release show at Maxwell's in Hoboken, New Jersey, and So Long to Everything You Knew has been receiving quite a warm welcome from Japanese fans since its debut on November 9, 2006.

When the band isn't in the studio making the rest of us with 9 to 5s look like total slackers, they're performing an average of 150 live shows a year—no matter what. 'We once drove the wrong way on the interstate in a blizzard in western Pennsylvania to get to a show,' Fitzgerald says. Their raw talent and dedication have been paying off, with the band garnering attention and a steady following throughout the east coast and beyond. It's really no surprise that the band would have a following as dedicated to their music as they are. After seeing see Hero Pattern live, it's nearly impossible not to become a fan—their grinding guitars, soaring melodies, and engaging performances suck listeners in, force them to sing along, and get stuck in their heads for days.

Hero Pattern's crowds are already impressive and growing exponentially, and their recognition can vouch for that. The band has been featured as CMJ's Artist of the Day, as well as being featured on MTV.com, and in publications including The Boston Phoenix, Big Dig, Kings of A&R, Jersey Beat, Nuvo in Indianapolis, and ASCAP's Playback magazine. It's only a matter of time before they sweep in to save rock 'n roll once and for all—and they've proved time and again that they'll stop at nothing until they do