News MP3 and More 16/09/2011

Instant Access To MOG's Entire Catalog For The Ultimate Music Listening Experience



Berkeley, CA. (Top40 Charts/ MOG) MOG, today announced a free, ad-supported version of its award-winning on-demand music service, which will go live on MOG.com as of 9:00am EST 6:00am PDT on Thursday, September 15. Music lovers can access MOG's entire catalog of over 11 million songs, nearly everything you'd find in popular music download stores, for free, making it the easiest way to enjoy instant access to music with no installable client application and no credit card needed. The free version will be ad-free for the first 60 days so fans can get a taste of the service without any distractions.

Free listeners on MOG receive a virtual 'gas tank' full of music visibly integrated into the service. The refillable tank, called FreePlay, is built upon sophisticated game mechanics that enable users to earn free music in perpetuity, simply by listening, sharing with friends and exploring MOG. The FreePlay tank showcases how much free music a user has along with “earn music” and “upgrade” links that provide listeners the opportunity to earn more music, or upgrade to MOG Primo, a subscription plan that includes unlimited, ad-free music, and access to MOG via mobile devices, consumer electronic and streaming entertainment devices, and soon, the car.

“Our obsessed subscribers, and reviewers alike, tell us we’ve built the best way to listen to and discover music, and we’re so excited that we can now provide people with free access,” said David Hyman, CEO and Founder of MOG.

Earning Free Music

Listeners earn more music by participating in activities that demonstrate engagement and drive virality. Creating and sharing playlists and exploring the site will earn users more free music. Users can also refer friends to listen free on MOG to fill their virtual music tank.

“Your social influence is a key component,” adds Hyman. “Tastemakers and influencers can easily get a lifetime of free on-demand music. These models have worked extremely well for other online businesses, and it’s exciting to apply them to the music sector for the first time.”

Soon after launch, MOG will expand ways for users to earn more free music including interacting with advertisers in meaningful ways like watching a movie trailer.

In-house Ad Sales Team

MOG brings a unique advantage to the ad supported music market. The company is also the provider of the MOG Music Network (MMN), the largest music focused advertising network online consisting of over 1500 music sites, reaching over 59 million people each month, according to ComScore. MMN operates ad sales offices in New York, Los Angeles, San Francisco, Chicago and Detroit, developing integrated, multi-platform marketing programs for more than 100 leading consumer brands in the U.S. The MMN ad sales team will expand these programs to include sponsorship opportunities within MOG’s new free music service.

Leveraging HTML5

MOG’s free service takes advantage of its recently unveiled HTML5 web application, which comes out of beta today, featuring a slick new interface and advanced features such as integration with Facebook for personalized recommendations. Users who sign in with Facebook Connect will instantly see music recommendations based on both personal listening habits and the artist “likes” of a listener and their friends on Facebook. Other notable features include a blazingly fast, easy to use new interface, drag-and-drop functionality for identifying favorites and creating playlists, redesigned artist pages, improved search capability, and revolutionary radio that offers artist-derived stations without the restrictions or limitations imposed by other online radio services. Playing music does not require a desktop client, so logging in is a seamless experience and users can enjoy MOG’s vast catalog with just one click.

Pricing

MOG’s free service is web only. Listeners can upgrade to one of the following subscription plans:

MOG Basic, $4.99 per month: Access to MOG on online via MOG’s web players or desktop client for Mac OS and through CE devices including Boxee, Roku, LG Internet connected TVs & Blu-ray players.

MOG Primo, $9.99 per month: Access to MOG through mobile devices (iPhone, iPod touch and Android), online via MOG’s web players or desktop client for Mac OS) via Sonos and through all Basic platforms (Boxee, Roku, LG Internet connected TVs & Blu-ray players).

About MOG Inc.

MOG Inc. is a next-generation music media company founded in June 2005 by David Hyman, former CEO for Gracenote. MOG’s all-you-can-eat, on-demand listening service provides access to a vast library of over 11 million songs and over one million albums through its mobile apps on iPhone and Android phones, online, and on streaming entertainment and consumer electronic devices. MOG Inc. is also the provider of The MOG Music Network (MMN), the premier destination for music content online and largest music focused advertising network consisting of over 1500 music sites, reaching over 59 million people each month.

Headquartered in Berkeley, California, MOG Inc. investors include Menlo Ventures, Balderton Capital, Simon Equity Partners, Universal Music Group, Sony Music and serial entrepreneur, Scott Jones. Grammy-winning record producer, Rick Rubin, named by Time Magazine as one of the “100 Most Influential People in the world,” is a member of MOG’s Board of Directors.






Subscribe to our news via Email. Enter your email address:

Service handled via Google Feedburner.
Your e-mail address will not be shared with anyone



Most read news of the week
Graffiti6 Announce A String Of September Tour Dates Including Austin City Limits On Sep. 18th
The Music Of Battlestar Galactica For Solo Piano
Celebrating 10 Years, New Logo, New Commenting System!
Lil Wayne Holds On To Top Billboard 200 Spot! George Strait Lands Top Debut On Billboard 200, Beatles' 1' Re-enters Top 5
'So Good (The Boston Song)' To Be Performed Live On September 22, 2011
Nominees For The 12th Annual Latin Grammys Announced
Enrique Iglesias Announces Partnership With Atlantico Rum
China's The Viva Girls Make Their US Album Debut With The Release Of 'Inspiration'
The Lord of the Rings Symphony: Six Movements For Orchestra & Chorus
Rock-horror Icon Alice Cooper, Rainn Wilson, David Arquette And Jamie Kennedy Alongside Rising Stars Bailee Madison And Emma Bell To Receive 'eyegore' Awards At Universal Studios Hollywood As Theme Park Celebrates Opening Night Of 'Halloween Horror Nights
'The Phantom Of The Opera' Celebrates 25th Anniversary With Andrew Lloyd Webber And Cameron Mackintosh's Live Production From The Royal Albert Hall In Theaters Nationwide
Josh Charles Returns With A New Country Single 'Life Ain't Fair'
Music Choice Celebrates Hispanic Heritage Month With On Demand Specials Honoring Hispanic Icons Shakira, Ricky Martin, Selena & Juanes
Pacific Festival Hosts Over 60 Buzz Bands From Around The World, Establishing Orange County As A New Summer Music Festival Destination In The USA
Barilla Shares World-Renowned Italian Tenor Andrea Bocelli Performance With NYC Public High School Students




© 2001-2018
top40-charts.com (S4)
about | advertise | site map
contact | privacy
Page gen. in 0.0217900 secs // 4 () queries in 0.0063295364379883 secs
Top40-Charts.com
Members Area




Experience our site ad-free!