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Latin 06/11/2007

Camila & Elvis Crespo Write And Record Their Longest Songs Ever

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ST. LOUIS, MO. (Top40 Charts/ Energizer Holdings) - The Energizer Bunny is beating his drum to a new beat. Latin GRAMMY nominated artists Camila and Elvis Crespo have written and recorded their longest song ever, in collaboration with Energizer.

The artists' new songs are available for free download on Monday, November 5 on https://www.sigueysigue.com and are featured as part of the new Musica Que Sigue y Sigue campaign that will be unveiled in new advertising spots airing during the Latin GRAMMY Awards broadcast on November 8th. Inspired by the long-lasting power of the Energizer) batteries, Elvis Crespo wrote and recorded 'Esto No Para,' a merengue tune, while Camila wrote and recorded the ballad 'Amor Eterno.'

Both artists are nominated for 2007 Latin GRAMMY Awards. Camila is nominated for the Song of the Year award for their hit song 'Todo Cambio,' while Elvis Crespo is nominated for the Best Merengue Album award, for his album 'Regreso El Jefe.' The awards will be held at the Mandalay Bay Events Center in Las Vegas on November 8th and will air live on Univision.

Sigueysigue.com offers behind the scenes video footage of when the ads were filmed in Mexico City, and features interviews with the artists and new interactive online games. Also, visitors to the site are encouraged to help write the longest song ever by submitting video footage of themselves singing lyrics they wrote to the tune available on the web site.

'We are excited about Elvis Crespo and Camila collaborating with us to write and record their longest song and appear in our latest advertising campaign. Like the Energizer Bunny, both of these outstanding artists are filled with never-quit spirit and their new songs reflect their energetic attitude,' said Betsy Laakko, Director of Marketing for Energizer.

The Musica Que Sigue y Sigue advertising campaign, created by Grupo Gallegos, highlights what happens when you cross Camila and Elvis Crespo with the Energizer Bunny. New 15 second spots will air during the live broadcast of the Latin GRAMMY Awards and feature the two new songs.






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