New York, NY (Top40 Charts) The soulful, electronic artist Must Be The Holy
Ghost has released a very visually stimulating music video for his song "Immoral Support". The track is off the debut record Get Off, released last year via Cardigan Records. Layered electronic rhythms fused with powerful vocals and thick guitars make up the elements of this anthemic track.
"It's either a pimp's bad acid trip or a musical narrative unveiling multiple personalities in a psychedelic and unsustainable relationship," laughs Jared Draughon, the mastermind behind Must Be The Holy Ghost. "This was one of the most enjoyable projects I've been a part of. The Gorbachov brothers and I took a crazy idea and ran with it."
That "crazy idea" is rooted in his music, Draughon says. "It's a very musical video, so many of the shots are cut on beats and the projections breathe with the pulse of the song."
About Must Be The Holy Ghost:
Must Be The Holy
Ghost (MBTHG) is the latest vehicle for North Carolina's longtime sonic traveler Jared Draughon. Layered electronic rhythms fuse with thick looping guitars and soaring vocals, a sound both intricately crafted but with ever shifting landscapes.
After fronting touring bands in Brooklyn, NY and Chapel Hill, NC for the last decade, Draughon began his unorthodox approach to a solo project in 2012. MBTHG has since opened for various acts including The XX, Torche, Whirr, He is Legend, House of Fools and
William Tyler.
Live MBTHG consists of Draughon on stage with various pedals and an array of different amps to build layers of guitar and vocals over tight drum loops. Within the limitations of loop music, Draughon manages to create unusually structured and complex songs with distinct movements, largely through his gift for melody. Impassioned vocals, often stacked in multiple harmonies, draw you into a world that is far from constrained by the underpinning loops. MBTHG often teams up live with analog visual psych artist Evan Hawkins to unfold a narrative bathed in swirling colors.
In 2014 Cardigan Records released MBTHG's debut album, "
Get Off", which showcases the loop-based art while still maintaining songs with emotional conviction.
