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Rogers Presents Much's Live In The Lot With Fall Out Boy, October 28 On MuchMusic
Pop / Rock, 21/10/2008 Comment

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Toronto, Ontario, Canada (Top40 Charts/ MuchMusic) - MuchMusic and Rogers partner in the name of unparalleled access and multi-platform madness to give fans across the country admission to the hottest concert of the season. Rogers Presents Much's Live In The Lot with Fall Out Boy has these power-pop rockers playing live in front of hundreds of fans at the legendary Much HQ in downtown Toronto. The hour-long concert airs live, Tuesday, October 28 at 7 p.m. ET on MuchMusic, and continues exclusively on Rogers Vision phones and muchmusic.com at 8 p.m. ET. It all kicks off with a 30-minute countdown special at 6:30 p.m. ET on MuchMusic. The show is also being turned into a special, 30-minute concert to air later on CTV. Multi-platform content will run on TV, online, Rogers Vision phones and On Demand from Rogers.

A perennial MuchMusic fan-favourite, Fall Out Boy introduces fans to their newest album Folie a Deux, hitting shelves December 16. The boys perform their biggest hits and new songs during the concert, including their current single "I Don't Care". The video for "I Don't Care", which features cameos by Pharrell Williams, The Hills' Spencer Pratt, and a Sarah Palin look-a-like, is currently on heavy rotation on MuchMusic.

"We always strive to be as loud as we can on all platforms," said Brad Schwartz, Senior Vice President and General Manager, Much MTV Group, CTV Inc. "By partnering with Rogers and one of the hottest bands on the planet, we are able to create unique experiences and innovative mobile interaction everywhere at once."



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