BASKING RIDGE, N.J. (Top40 Charts/ Verizon Wireless) - Verizon Wireless, a leader in mobile music, is teaming with music icon Beyonce to bring Verizon Wireless customers exclusive content from her new album "I AM... SASHA FIERCE" days before its Nov. 18 release date.
Beginning this week, fans who want to hear new music from one of the world's top performers can do so using V CAST Music and VZW Tones on their Verizon Wireless phones. On Friday, Nov. 14, Verizon Wireless customers will be able to download and purchase select full tracks including: "Halo," "Satellites," "Broken-Hearted Girl," "Ave Maria," "Sweet Dreams," "Video Phone" and the current single, "If I Were A Boy." Today, Verizon Wireless customers can download and purchase as ringtones or ringback tones all those songs plus, "Disappear," "Radio," "Diva" as well as Beyonce's current single, "Single Ladies (Put a Ring on It)," all before the album drops next week.
Beyonce said, "I am happy to have my music available to my fans exclusively on V CAST through Verizon. There are songs here that are so special to me and really tell the story of my life and songs that are just about fun, dancing and celebrating."
For the first time, Verizon Wireless will have an artist "take over" the V CAST Music handset store. Beyonce will select her favorite albums, songs, playlists and other material to be featured exclusively on the V CAST Music mobile storefront from Nov. 14 - Nov. 18, giving fans and interested music lovers a chance to see and sample music made by and recommended by one of today's top performers.
"Music World/Columbia Records is excited to partner with Verizon to help launch a truly amazing album from Beyonce," said Glenn Frese, SVP of Digital Marketing and Business Development for Columbia. "This very unique campaign is befitting of an artist of Beyonce's stature, giving fans a special opportunity to preview the new album as well as providing her an opportunity to highlight music from additional artists that she has chosen to call out to her fans."
Verizon will also send a video MMS message with a personalized message from Beyonce directly to select subscribers, enabling them to be the first to download and purchase ringtones, ringback tones and full songs from her entire album. Fans can also text "BEYONCE" to 8901 to download the exclusive titles directly to their mobile phones.
"V CAST Music has quickly become the place to go for new music, and we're thrilled to be giving Beyonce's fans a chance to hear and download songs from her new album before it is widely-available," said Ed Ruth, director of music for Verizon. "Making music available on mobile phones lets consumers listen, sample and enjoy music from their favorite artists wherever and whenever they want."
V CAST Music with Rhapsody
V CAST Music is available exclusively with Verizon Wireless. Through the service, customers can purchase and download music over-the-air directly to their V CAST Music-capable wireless phones and straight to compatible Windows PCs. Customers can also transfer new and existing digital music from the PC to compatible wireless phones and compatible portable music players.
For more information on mobile music from Verizon Wireless, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit www.verizonwireless.com/music.
