SHERMAN OAKS, CA. (Altnet/ www.altnet.com) - Leading online digital entertainment distributor Altnet, a unit of Brilliant
Digital Entertainment, has secured top label V2 to its roster of world-class indie customers, including Koch Media, Artemis, Epitaph / Anti, Side One Dummy, Palm, Simmons/Latham and
Digital Rights Agency. With V2's exciting addition comes the announcement that its hit U.K. band, Stereophonics, plans to release their eagerly awaited album, Language. Sex. Violence. Other? through Kazaa, and other P2P operators.
Stereophonics fans, who have been waiting nearly two years for this album, will be able to purchase licences for the newly released songs at $0.99 each, or the entire album for $9.99. The video of the first single released from the album, "Dakota," is available to licence for free to Kazaa users. Fans will also have the chance to win the new album on vinyl through an exclusive competition featured on Kazaa.
"We are very excited to be working with Altnet. V2 recognizes that online distribution via P2P is the perfect vehicle to reach fans directly and cost effectively," said Beth Appleton Head of New Media of V2. "Promoting Stereophonics through Kazaa is a fantastic opportunity to demonstrate the powers of online promotion and distribution and we look forward to seeing the results of this unique promotion."
"Increasingly, artists and independent labels understand the value of using peer-to-peer as a distribution mechanism to reach millions of fans," states Alan Morris, Executive Vice President of Sharman Networks. "Stereophonics, a band which has topped the British charts on numerous occasions, are now using Kazaa to drive their US presence by capitalising on their global popularity."
"We are pleased to have Altnet serve as the platform for P2P verticalintegration between indie label and artist, file-sharing application and distributor," states Lee Jaffe, Altnet President. "This truly unique collaboration will aim to translate into a model case study for the future of digital entertainment."
To promote the band and album, Stereophonics will be Kazaa's Artist of the Month in the audio section of the Kazaa application. Their entire back catalogue is also available through Kazaa, including albums such as Just Enough Education To Perform, Performance and Cocktails, Word Gets Around and You Gotta Go There To Come Back.
About Stereophonics
Stereophonics is a Welsh rock band whose music is listened to by fans all over the world including the UK, US, Europe, Japan and Australia. They have released a string of best-selling albums including Just Enough Education To Perform and Performance and Cocktails, which both went platinum.
Stereophonics landed in the UK Top 10 for their debut album, Word Gets Around and received a BRIT award for Best Newcomer. The album was also certified platinum and went on to sell over a million copies worldwide.
