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Pop / Rock 25/02/2020

Republic Records Announces Strategic Alliance With JYP Entertainment For Twice

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New York, NY (Top40 Charts) As announced today, Republic Records initiates a new strategic alliance with JYP Entertainment for TWICE. Under this new partnership, Republic is first set to power multi-platinum selling K-pop girl group TWICE, with new music to be released worldwide soon.

JYP CEO Jimmy Jeong commented, "We are so Excited to make a strategic alliance with 'No. 1' Label Republic Records. By our strategic alliance for the TWICE, We strongly hope to present the next level of K-Pop to fans in all around the world"
"I've known J.Y.Park for the last two decades and have always admired his company's extraordinary success and trajectory. The organization's vision and groundbreaking achievements have placed them at the forefront of popular culture. We are thrilled to partner with such a dynamic team of executives and their amazing artists, including multi-platinum global superstars TWICE, said Founder and CEO of Republic Records, Monte Lipman.

TWICE is a powerhouse K-pop girl group that continues to break records with their mega hit songs and videos. Their recent single "Fancy" was viewed over 42 million times in the first 24 hours after its premiere, making it the 7th most viewed music video on YouTube in that short timespan. The groups presence on YouTube is expansive with their smash single "TT" currently viewed over 500 million times, the band also tallys over ten additional videos that have been viewed over 200 million times, and twelve more videos with views over the 100 million mark.

With over 8 million physical albums sold to date, TWICE as hit a bench mark to sell out stadium sized venues around the world, including The Forum and Prudential Center stateside on thier most recent 2019 TWICELIGHTS world tour.

JYP established itself as a preeminent and pioneering force in South Korea as well as becoming one of top labels of K-Pop. Developing a platform for superstars, the company popularized and introduced the world to the likes of Rain, Wonder Girls, 2PM, 2AM, miss A, GOT7, DAY6, TWICE, Stray Kids, and ITZY. Additionally, it comprises overseeas subsidiaries, including JYP Japan, JYP China, and JYP Thailand for worldwide penetration.






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