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How Music Can Affect Gambling

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How Music Can Affect Gambling
New York, NY (Top40 Charts) A lot of research and careful planning goes into casino interior design and decoration.  Different combinations of sound and light are deployed in different casino areas.  The casino will also play music at different tempo and volume. It is all planned to influence the behavior of gamblers in various games. Scientists have long known that music affects human emotions and actions, and this is applied very well by both land and online casinos.

Scientific Studies 

A study was done on 101 students to assess music's effect on persistence in gaming action, reaction time, and game evaluation ability. The students were asked to listen to music at different tempos while playing gambling games on computers. 

The study found that music at any tempo changed gambling behavior.  Low tempo music influenced higher gambling persistence; players stayed at the game for longer.  High tempo music influenced faster reaction times; players placed more bets in a given period.  But music did not change the ability to evaluate a game; the player made the same choice with music on or off. 

Music in Casinos 

It is hard to find a quiet casino.   You will hear muted music in a high-stakes poker room where concentration is at the maximum.  The loudest sounds are in the slot machine area, where there are also the loudest human voices. 

Online casinos use music for different effects as well. It is both for the desktop as well as mobile casinos.  Mobile casino apps have evolved and become very sophisticated. They can adjust lighting and sound depending on the time the player has spent and the level of external lighting.  

Land casinos are working hard to develop apps that make the player stay longer on the app, translating to more play. They have to do this because mobile casinos are growing rapidly and will pass land-based casinos in the next ten years. Head over to https://www.casinoreviews.net.nz/mobile-casino/, mobile casino gambling is where the future is heading.

Slot Machine Music 

Land casinos have a very big interest in keeping slot machines active. They generate about 80% of casino revenues. Slot machines have also evolved from the simple fruit machines of the past to attractive themes from popular movies, video games, and TV shows.  Themed games at slot machines have become the most popular chance games. 

Slot machine music is made to give the player the illusion of winning more. The slot machine will keep up a cheerful chime, which suddenly rises when there is a hit.  The player gets an ego boost from this applause and keeps on playing. The music will keep the same tempo even when the player loses, minimizing the feeling of loss.  

Online Gaming 

One of the fastest-growing segments of online casinos is esports.  Popular games such as League of Legends, DOTA 2, and World of Warcraft have become big betting markets. It is a lucrative market for both the gaming community and online casinos. Online games have almost limitless betting opportunities. 

Music is a big part of online gaming. Heavy action games like Tekken or Call of Duty come with high tempo metal music. The music encourages fast play and quick reactions that are needed for these fast-paced games. 

Music and Lighting 

Land casinos are very good at deploying combinations of music and light to influence player behavior.  Areas, where games of chance are playing have bright neon-colored lighting and often fast loud music.  Slots machines, roulette tables, and craps see high human traffic and lots of action. The fast music influences players to play more, while the colored lighting makes the player lose track of time.  More betting action for longer periods translates to more money spent in the casino. 

In table games, the casino needs to keep players betting as many rounds as possible but staying energized enough to do so.  Behavioral studies have shown that bright light suppresses sleep hormones and fatigue.  

Blackjack, baccarat, and poker tables will have bright white or yellow lighting but muted lighting in the slow and soothing music background.  Persistent action in table games translates into more bets and higher stakes.  The bright lights keep the players feeling energized and confident to play for longer. 

Music can influence a gambler's behavior in different ways. Whether you are playing online on your mobile or in a land casino, you can expect the casino will deliver music to change the way you play. Maybe they will allow players to set their soundtracks for a more personal experience. 






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