New York, NY (Top40 Charts) Anders Fridén, frontman of legendary Swedish melodic death metal band In Flames, launches his new project under the moniker If Anything, Suspicious. He also announces a new album under the project, OFFAIR: Lullabies for the Damned, Dec 3rd 2021 via OFFAIR Records/Universal Music. The launch comes alongside two calming and serene tracks "
Farewell" and "Nodes of Yesod".
OFFAIR: Lullabies for the Damned is the second album released by OFFAIR Records, a new label centering on mood music and intentional listening experiences created by noteworthy artists exploring instrumental and experimental sounds outside of their typical genre.
The graceful, glitchy piano-led melancholy of "
Farewell" and haunting "Nodes Of Yesod" hold a mirror up to the beautiful yet strange and often times terrible world, OFFAIR: Lullabies for the Damned is an expression of the pure joy of creation. It's a passion project that explores Fridén's love of making electronic music, and captures the sentiment of rebirth - because this was like nothing he'd ever done before - he was doing so for the very first time again.
Fridén says on the new project, "Dive into the unknown and dare to challenge yourself… I've been playing metal music for more than 30 years, always judged by previous trials and errors, loved and hated for my choices. But this is a first, a time that will never come again. Something new, something different. I want you to close your eyes, breathe and let the sounds take you on a journey. A journey without borders or restrictions."
OFFAIR Records is a joint venture between Universal
Music Canada (UMC) and Versus Creative globally distributed by UMC and Virgin
Music Label + Artist Services. With a community of established artists exploring beyond their familiar sonic territories, OFFAIR's series of releases will bring instrumental and experimental soundtracks to listener-specific environments, mental spaces and shared universal moments. The mission of OFFAIR co-founders Rishi Shah and Nate Auerbach is to create deeper experiences with music.
OFFAIR is building a brand, community, and distribution system together with their partners at UMC and Virgin
Music to drive intentional listening, supported by special events, partnerships and more. The label's first signing was
Highland Park Sleep Collective, a duo formed by producers Tim Anderson and Filip Nikolic (formerly of Poolside) whose production credits include Billie Eilish,
Pabllo Vittar and King Princess. They put their own twist on the ambient genre with their album OFFAIR:
Music For Water, released in August.
