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Pop / Rock 15/06/2022

Katy Perry Kicks Off The Series This June Ahead Of Imagine Dragons, The Weeknd, Swedish House Mafia, Kid Cudi, Coldplay, Lady Gaga And More, Bringing Favorite Tracks To Supernatural's Boxing And Flow Workouts

Katy Perry Kicks Off The Series This June Ahead Of Imagine Dragons, The Weeknd, Swedish House Mafia, Kid Cudi, Coldplay, Lady Gaga And More, Bringing Favorite Tracks To Supernatural's Boxing And Flow Workouts

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New York, NY (Top40 Charts) Supernatural, VR's premier, leading fitness app, today announced the launch of the Supernatural Artist Series, which celebrates the bond of music and movement through unique workouts choreographed to endorphin-inducing playlists. Katy Perry, one of the most accomplished voices of today, will join Supernatural's already massive catalog of more than 1,000 hit songs, kicking off the series on June 27. The Full lineup of groundbreaking and beloved contemporary artists in the series will include Imagine Dragons, The Weeknd, Swedish House Mafia, Kid Cudi, Coldplay and Lady Gaga.

"Supernatural is a magical combination of movement and music in nature," said Chris Milk, co-founder and CEO of Supernatural. "We're always looking for new ways to expand and explore that synergy. With our Artist Series we get to further deepen our members' relationships with health and exercise, offering tailored workouts with the artists they love."

Supernatural x Katy Perry will launch two new workouts: a Boxing session where athletes box to the beat of hit singles like "Roar" and "I Kissed a Girl," and Flow, Supernatural's signature cardio-focused modality where athletes will smash targets, squat, twist, and lunge to "California Gurls," "Teenage Dream" and a true Supernatural anthem, "Unconditionally," the lyrics of which reflect the inclusion and support found within the Supernatural community:

"Come just as you are to me
Don't need apologies
Know that you are worthy"

At its core, Supernatural has always been music and artist-driven, having secured extensive industry partnerships—including artists from Universal Music Group, Warner Music Group, and others—but the Artist Series adds to this already-massive catalog in a new, meaningful way. As such, Katy Perry is an important first selection for Supernatural's Artist Series, as she underlines the company's mission of inclusivity, acceptance and body positivity as well as joy, awe and wonder.

The Katy Perry Boxing and Flow workouts will be led by Coach Leanne Pedante and Coach Raneir Pollard, respectively, two of Supernatural's five core coaches. Coach Dwana Olsen, Coach Mark Harari and Coach "Doc", Dr. Antonio Harrison will enter the scene as the Series unfolds. Here's the lineup for the rest of 2022:

July: Imagine Dragons
August: The Weeknd
September: Swedish House Mafia
October: Kid Cudi
November: Coldplay
December: Lady Gaga

"The Supernatural Artist Series is something I'm thrilled to share and experience with all of our athletes," said Head of Fitness, Leanne Pedante. "This partnership allows Supernatural members to deepen their already-immersive experience in a whole new way as they box and sweat to their favorite artists."
Be sure to catch the first Artist Series of 2022, debuting with Katy Perry's tracks in-app on June 27, 2022.






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