LAS VEGAS, NV (Top40 Charts) The FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX 2023 witnessed high level performance from the drivers and culminated in a spectacle of speed, sound and the incredible energy from the fans.
F1 world champion and Heineken 0.0 ambassador Max Verstappen's victory lap merged seamlessly into the electrifying beats of compatriot DJ and producer
Martin Garrix at the closing ceremony, as the duo crowned a weekend of racing excellence.
As a global partner of
Formula 1, Heineken has a rich history of celebrating and amplifying some of the biggest global moments in the sport - including this historical advent race. The combination of F1, Las
Vegas and Heineken is the perfect trinity for world-class entertainment and exceptional fan experiences, providing the perfect backdrop to enjoy with a Heineken Silver, a world-class light beer launched as the brand's latest product innovation in the USA.
After Verstappen took the victory, the podium celebrations, set against the neon shimmering Las
Vegas backdrop, were elevated by an exclusive performance from global superstar DJ and producer
Martin Garrix. His set, a symphonic interplay of light and music, reverberated through the hearts of the fans, marking an exhilarating close to the race weekend. The epic set kicked off the podium celebrations after the first F1 race in Las
Vegas in over 40 years.
The FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX 2023 drew in a fleet of A-listers to the biggest entertainment spectacle in decades. Among the glitterati, Patrick Dempsey, Brad Pitt, ASAP Rocky, Rihanna,
Simone Ashley and Shaquille O'Neal were spotted savouring the high-octane race, encapsulating a true festival of speed and star-power.
Heineken also took the at-race entertainment to the next level with the three-level Heineken House, bringing the Las Vegas' nightlife scene trackside, featuring a star-studded line-up with DJ Pee .Wee (Anderson . Paak), DJ Tennis b2b Carlita, and many more.
The Dutch beer brand was also the first ever beer company to advertise on the iconic Sphere, illuminating the
Vegas skyline with epic ice-themed visuals that captivated the city, solidifying their position as a trailblazer in entertainment.
World-renowned DJ & producer
Martin Garrix said: "Ever since I teamed up with Heineken to celebrate at certain races this season,
Vegas was one I was really looking forward to. The energy of the crowd and fans was amazing, and I'm super honoured that I got to play at the first ever edition of the
Formula 1 Heineken
Silver Las
Vegas Grand Prix!"