New York, NY (Top40 Charts/ TouchTunes
Interactive Networks) - TouchTunes
Interactive Networks, the largest interactive in-venue entertainment network in North America, has announced an exclusive promotion presenting a special "Record Store Day" playlist on TouchTunes digital jukeboxes nationwide. In partnership with Sony
Music Entertainment and Record Store Day, the playlist will highlight music from a variety of Sony
Music artists being made available exclusively at participating independent record stores nationwide on Record Store Day, April 17 2010.
Beginning April 2, fans can listen to the Record Store Day Playlist, which features remixes, b-sides and live versions of songs by fan favorites such as Elvis Presley, MGMT and Modest Mouse. Users will also be able to enter for a chance to win exclusive copies of all the releases featured on the playlist, as well as a Sony USB Turntable. Entry to the sweepstakes will be available on TouchTunes digital jukeboxes and online at www.touchtunes.com/recordstoreday. The promotion will run on more than 15,000 digital jukeboxes through April 20 and will also be promoted on BarflyTV's expanding network of screens in bars across the country.
Artists featured on the Record Store Day Playlist include:
* Dave Matthews & Tim Reynolds
* Elvis Presley
* Jakob Dylan
* Coheed & Cambria
* Manchester Orchestra
* Modest Mouse
* MGMT
* Gogol Bordello
* Passion Pit
* Julian Casablancas
The first Record Store Day was held in 2008. Today, more than 700 record stores in the United States participate in the event, along with hundreds more from around the globe, bringing together independently-owned record stores with customers and performers to celebrate the culture of the record store. Record Store Day is celebrated every third Saturday in April and features in-store performances and events along with CD and vinyl releases made exclusively for participating indie stores.
"We are pleased to be partnering with TouchTunes to promote Record Store Day," said Kevin Twitchell, Senior Vice President, Channel Marketing, Sony Music Entertainment. "With this special playlist accessible via TouchTunes' vast network of digital jukeboxes and BarflyTV screens, we look forward to making fans aware of all the exciting music from Sony Music artists available through participating independent record stores."
"Record Store Day is thrilled to have this opportunity to partner with TouchTunes," said Michael Kurtz, President of the Music Monitor Network and a founding organizer of Record Store Day. "Promoting "Record Store Day" on TouchTunes will help us reach a new audience of hard core music fans and engage them beyond our usual marketing channels."
Vicki Saunders, TouchTunes Vice President, Digital Media and Music Marketing, added, "TouchTunes has been celebrating artists and the art of music for over 10 years. Our collaboration with Sony Music Entertainment and Record Store Day reinforces our commitment to making the best selection of music available to our locations and users. We salute all of the record stores out there on Record Store Day."
