New York, NY (Top40 Charts) iHeartMedia today shared the latest social media engagement data from its annual iHeartRadio Jingle Ball 2015 Tour Presented by Capital One, which took place in 11 cities across the United States between December 1 and 19. The iHeartRadio Jingle Ball Tour -- the season's biggest music event, which captures the music and holiday spirit of the iHeartRadio app with performances by this year's biggest recording artists -- garnered almost 11 billion social media impressions. In fact, the 2015 iHeartRadio Jingle Ball Tour increased 67 percent over last year, putting the record-breaking tour ahead of both the Big Game Halftime Show and the Academy Awards, and neck-and-neck with the Grammy Awards.
Each stop of the 2015 iHeartRadio Jingle Ball Tour -- which included Dallas; San Francisco/Oakland; Los Angeles; Minneapolis; Philadelphia; Boston; New York; Washington, D.C.; Chicago; Miami/Ft. Lauderdale; and Tampa -- continued to build buzz, with Z100's Jingle Ball in New York taking the crown for the most social interactions garnering more than 3.5 billion social media impressions. Overall, the social traction skewed mostly female (71 percent) as well as younger, with Generation Z and Millennials driving the bulk of the action as 85 percent of those taking to Twitter, Facebook and most were under the age of 34.
Other noteworthy statistics include:
Pop ruled iHeartRadio's Jingle Ball Tour social shares; the Top 5 artists of the tour were: One Direction,
Selena Gomez, 5 Seconds of Summer,
Demi Lovato and The Weeknd.
Many social media users chose to share their favorite hashtags while watching the show. On the night of Z100's Jingle Ball in New York, #iheartradiojingleball trended worldwide, nationally and locally in over 30 cities in the US including New York, Miami, Los Angeles, Philadelphia, San Francisco, Cleveland, Columbus and Tampa. Other trending topics included #z100jingleball, #Y100jingleball, #kiss108jingleball and Sixth Harmony.
Additionally, the iHeartRadio Jingle Ball 2015 Tour made a splash with fans at home with an incredible 19 million music lovers watching and listening across the Yahoo stream, iHeartMedia's radio stations and on the iHeartRadio app, and through the special broadcasts on The CW Network.
The iHeartRadio Jingle Ball 2015 Tour was presented by Capital One, additional proud partners of this year's national iHeartRadio Jingle Ball Tour event(s) include: Allstate Insurance Company, Macy's, The CW Network and Verizon. Multimarket partners include: Ulta Beauty. The iHeartRadio Jingle Ball Tour was produced by Tom Poleman, President of
National Programming Platforms for iHeartMedia, John Sykes, President of Entertainment Enterprises for iHeartMedia and Darren Pfeffer, Senior Vice President of
Music and Entertainment for iHeartMedia.
iHeartRadio is the No. 1 ranked all-in-one streaming music and digital radio service with over 700 million downloads; it reached its first 20 million registered users faster than any digital service in
Internet history and reached 70 million users faster than any other radio or digital music service and even faster than Facebook.
About iHeartMedia
With 245 million monthly listeners in the U.S., 87 million monthly digital uniques, over 75 million social followers and 196 million monthly consumers of its
Total Traffic and Weather Network, iHeartMedia has the largest reach of any radio or television outlet in America. It serves over 150 markets through 858 owned radio stations, and the company's radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the
Internet at iHeartRadio.com and on the company's radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on tablets and smartphones, and on gaming consoles.
iHeartRadio, iHeartMedia's digital radio platform, is the No. 1 all-in-one digital audio service with over 800 million downloads; it reached its first 20 million registered users faster than any digital service in
Internet history and reached 70 million users faster than any other radio or digital music service and even faster than Facebook. The company's operations include radio broadcasting, online, mobile, digital and social media, live concerts and events, syndication, music research services and independent media representation. iHeartMedia is a division of iHeartMedia, Inc. (OTCBB: IHRT). Visit iHeartMedia.com for more company information.
