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Pop / Rock 04/10/2005

Madonna's Eagerly Anticipated Release 'Hung Up' Exclusive To Vodafone Ireland Customers

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Dublin, Ireland (Warner Music Ireland) - From today, courtesy of Warner Music Ireland and Vodafone Ireland, Vodafone customers can avail of Ireland's first sneak preview of Madonna's new single, Hung Up, three weeks before the global radio release of the track.

Madonna's new album, 'Confessions on a Dance Floor' is due for worldwide release on the 14th November 2005. Warner Music Ireland has made an exclusive realtone available to Vodafone customers who will be amongst the first people in the World to listen to the track, aptly named, 'Hung Up'. This is the first time Warner Music Ireland has launched a single exclusively as a realtone prior to the official radio release, demonstrating the growing force of mobile music.

In addition to the Hung Up realtone, Vodafone Ireland customers can choose from an exclusive collection of 10 classic Madonna hits including 'Like a Virgin', 'Ray of Light' and 'La Isla Bonita' available as realtones.
Full track music downloads from the upcoming 'Confessions on a Dance Floor' album will be added to the Madonna Collection to download from Access Music on the Vodafone live! portal at the time of the album launch in November.

Sarah Shortman, Content Services Manager, Vodafone Ireland commented, "Realtones provide customers with the ability to really personalise their phone with the music that matters to them. Mobile music is growing from strength to strength and it's fantastic that we are able to work with Warner Music to broaden our Realtone range and offer our Vodafone live! customers this first from such a legendary artist."

Pat Creed, General Manager, Warner Music Ireland commented "Every new release from Madonna is an event. Madonna has always been at the cutting edge of new trends and what better way to build interest in her new album than by letting her fans own a piece of her new single before they can even hear it played on the radio? We are delighted to be working with Vodafone Ireland to deliver this exclusive opportunity to Madonna's Irish fans."
Realtones from the exclusive Madonna collection cost EUR 5 per track.

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