New York, NY (Top40 Charts) At just 20-years-old, ANNIKA ROSE embodies a clarity of vision that's rare even among the most established artists. After several tumultuous music industry experiences in her teens, followed by the breakdown and life-changing reassembly of her family and then a pandemic,
Annika is ready to reintroduce herself by way of "Bruises." Out October 12 on all digital platforms via next-generation record label and artist advocacy collective Nvak Collective, "
Bruises" will first be available as an exclusive limited run audio NFT today, October 7 via tech partner and web3 tokenomics strategist HIFI Labs.
Listen to a "
Bruises" teaser here: https://www.instagram.com/p/CjD8ZJjNAGP
"I wrote 'Bruises' after watching somebody I love self-inflict suffering as a product of profound pain & insecurity,"
Annika shares. "It was my way of feeling connected to somebody who isolated themself from everyone that encouraged healing. I learned that the metaphorical 'bruises' of your loved ones inevitably become your own as you stand on the sidelines until they're ready for change. It's a dance-while-you-cry kinda song."
An early adopter of web3, Annika, in partnership with HIFI Labs, is dropping 25 "
Bruises" audio NFTs on sound.xyz today (10/7) at 5pm EST. This is her first audio NFT drop--she's previously offered unique POAPs--and marks her first release in over 500 days. Of those 25 who purchase a "
Bruises" NFT, there will be additional exclusive content gifted, as well as the opportunity to be randomly selected to win the "Golden Egg." This Golden Egg winner will be gifted a unique edition of the "
Bruises" single artwork, along with a "Listening Room Curation Token" that will allow them to curate four unique items to be included in Annika's upcoming virtual experience listening room launching in January 2023.
Strong-willed and self-driven, the rising Los Angeles singer-songwriter has devoted her adolescence to music, spending nights alone at the piano unearthing her most authentic voice. She's built a loyal fanbase of 400,000 across TikTok, Instagram, YouTube, Twitter and Discord. Now,
Annika is ready to release her new project, an innovative collision of music, social media and virtual experience that has never been seen before. With over 50 short form vertical music video pieces, and an online world that takes fans literally inside of Annika's head, she is ready to take their music consumption experience to the next level, fully incorporating all virtual and traditional elements as one and changing the rules on what a music artist looks like in 2022.
At just 20 years old,
Annika Rose's profound emotional intelligence and musical virtuosity far exceed her age. The LA-based singer-songwriter has a clarity of vision that's rare even among the most established artists. Countless nights spent alone at the piano, expressing the emotional chaos of coming of age, unearthed her most authentic voice.
After several tumultuous music industry experiences in her teens and the breakdown and life-changing reassembly of her family,
Annika realized the only thing she could truly rely on was herself. Over the past two years, she has released her music independently, building a fanbase across all social platforms that is half a million strong and growing. Her work has evolved as she's created a new soundscape for her undeniable lyrics and melodies.
Now,
Annika is back with a new batch of music and a new approach to releasing it. Utilizing web3 as a tool to explore and create greater extensions of her art, while building more meaningful and experiential connections with her fans. It has enabled her to speak on topics she cares about both inside and outside of the web3 space, bringing together thought leaders and artists alike on her weekly Twitter space series featuring: JagwarTwin, DoinGud, Hume Collective, Rhea Raj, San Holo, and more. She is also creating a completely immersive virtual world, taking the music experience to the next level and redefining what artistry looks like.
Since venturing into the space,
Annika has had the opportunity to perform her two upcoming singles "
Bruises" and "
In My Head" during NFT NYC and speak on a panel hosted by Water &
Music and Venice Music, showcasing her experience as an artist incorporating web3 innovations into her project.
"
Bruises" will be
Annika Rose's first Audio NFT, dropping on sound.xyz on Friday October 7th. Not only is this drop timestamping her first release in over 500 days, but serves as the first official step into greater ownership, connection, and creativity in her art through web3.
Parallel to that,
Annika is currently gaining traction on TikTok for opening up about her journey in the music industry and her dysfunctional family dynamics (1.9M views), paired with a recent cover of Radiohead's Creep (1.1M views) - the internet can clearly see
Annika has both unquestionable artistry, and an incredible story to tell. Now with nearly 300,000 TikTok followers, she is well on her way to starting a fire as she begins to tease her new single "
Bruises" off the back of her recent virality.
