New York, NY (Top40 Charts) Cesar Arevalo, the social media management guru and former Azul Night TV producer, recently returned to Tampa from his trip to
Europe after visiting Scandinavian countries as part of his travel special report on Icelandic and Nordic music and culture. Arevalo was invited to attend the well-known jazz scene Reykjavik Jazz festival in Iceland in August 2024 and an authentic Nordic performance at the Opera in Oslo, Norway, in
September 2024.
Arevalo collaborated with the Board of Reykjavík Jazz to increase awareness and promote the event internationally. The annual Reykjavík Jazz Festival, founded in 1990, is the second longest-running music festival in Iceland, and it is becoming an increasingly prestigious event on the international jazz scene. This year's festival hosted performances in a variety of styles, from contemporary jazz and the avant-garde to Latin jazz, gospel, and big bands, and featured many acclaimed international jazz players as well as Iceland's leading jazz musicians.
"This is a different type of collaboration, expanding my portfolio on the artistic and cultural side of entertainment. It was a unique event. Against a backdrop of imposing volcanoes and mountains, this breathtaking scenery is an unusual and inspiring location for live jazz. I feel privileged to have the opportunity to cover the festival and promote awareness across the globe," Cesar Arevalo noted after the event.
Arevalo was also fascinated by the Nordic performance in Oslo Opera. "Art serves as a powerful medium for artists to explore and express their cultural identity. It provides a platform to celebrate diversity, fostering a sense of inclusivity and promoting cross-cultural understanding. By attending these events, I am given the opportunity to be exposed to the authentic cultural experience, which helps me get a better understanding and find effective ways to promote each culture and showcase the richness and beauty of diverse backgrounds."
Cesar Arevalo's main portfolio consists of notable brands and well-known celebrities. His innovative strategies and deep understanding of the market have helped numerous prominent celebrities to successfully launch and boost their brand identity, as well as business professionals and corporate brands to elevate their public personas by amplifying their visibility using his proven promotional methodologies.
"To create brand awareness, you need to have brand visibility. My clients know me because of my performance in the entertainment industry as well as my marketing, advertising, and social media skillset. They see the value because they see results. It's business 101. People don't want lip service; they want results, which is what I deliver, and that is why my clientele is expanding into new areas beyond the celebrities' image management and business branding," Arevalo commented.
"Anything I do is to always help my clients have the visibility they deserve. Someone or any brand can be great, but if no one knows you or your services exist, then what? As I help people and companies build their brands and manage their social media accounts, I use my position within the entertainment industry and on social media to level the playing field and make sure my clients are well-known and seeing ROI," finished Arevalo.
About Cesar Arevalo
Cesar Arevalo is an entrepreneur and the CEO of a marketing agency that has worked with exclusive brands, celebrities, and some of the biggest icons and personalities. He helps manage qualified clients' social media accounts as well as present marketing and advertising plans and promotion services.
Mr. Arevalo is available to speak with the media as a marketing and social media expert, discussing trends and social media policies that may be trending in the news. Members of the media are encouraged to submit an interview request.
