LOS ANGELES (CoasterCD/ www.coastercd.com) - CoasterCD, Inc., manufacturer of unique packaging for interactive media, and Afogato, LLC, the marketing enhancement agency, announced today a partnership to combine CoasterCD's manufacturing and delivery capabilities with Afogato's marketing program development services to provide end-to-end solutions to their clients.
"We're excited to announce our partnership with Afogato to support our clients in executing targeted and measurable programs with our CoasterCDs," said Kevin Bartanian, President of CoasterCD. "Afogato will tailor promotional and branding programs geared specifically to our clients' needs - taking CoasterCD to the next level."
The CoasterCD is an innovative CD & DVD packaging system that doubles as an eye-catching drink coaster, providing a uniquely effective method to market and distribute information. The innovative, patent-pending CD/DVD mounting system located underneath the center of the transparent coaster provides a direct continuous view of the client's brand along with an interactive CD or DVD. Printing the client's logo directly on the Coaster reinforces the brand message.
CoasterCD continues to develop its product line as well as its national and international distribution capacity, recently introducing both the stackable CoasterCD, which simplifies placement and distribution, and the Full Size (5") CoasterCD, which enables the use of full-size CD and DVD media. Afogato will coordinate production, using either CD or DVD media, to create a custom mix of music, video, information and branding suited to the client's objective. CoasterCD has been used already for various projects by Buena Vista film, Thompson Hotels and USG Corporation.
According to Gillian Lippert, co-founder of Afogato, "the combination of the inherent usefulness of the product with quality interactive digital media provides both value and entertainment to the consumer, which in turn produces superior response rates and effectiveness for our clients. Whether they are looking to create brand awareness or to build brand preference, CoasterCD offers the ideal marketing solution for brands and products with a targeted audience and interactive content. Applications include product launches, new release and artist previews, existing brand message reinforcement - the list is endless."
Afogato will serve as CoasterCD's sales and marketing agency of record, assisting CoasterCD in bringing its products to market. Afogato is looking forward to creating promotional programs centered around the "Stackable, Trackable" CoasterCD.
About CoasterCD, Inc.
CoasterCD, Inc. (https://www.coastercd.com), a California corporation, was founded in 2004 to bring an innovative marketing and communication platform to brands and corporations. International and US patents are pending for the product, an eye-catching and compelling method to deliver information and branding messages. Portable, Stackable and Trackable, the CoasterCD is the perfect way to reach your target audience.
About Afogato, LLC
With offices in Los Angeles and New York, Afogato, LLC (https://www.afogato.com) focuses on program enhancement. Specializing in sponsorship, marketing, sales, interior design and graphics, the Afogato team brings a unique perspective to its clients' challenges. Afogato delivers complete solutions, with measurable results - taking good things and making them extraordinary.
