Retail Entertainment Design (Red) Taps Music Industry Veteran Lynda Stenge for Entertainment Marketing Partnerships

SEATTLE, (Retail Entertainment Design) - Retail Entertainment Design (RED), a provider of end-to-end media marketing solutions for the retail, hospitality, entertainment, music and film industries, today announced the appointment of Lynda Stenge as Director of Strategic Marketing & Partnerships.

In the newly created position, Stenge will work in tandem with retailers and entertainment industry partners to deliver a broad spectrum of integrated marketing initiatives to include promotions, mobile opportunities, online and in-store sweepstakes, music download programs and more.

"Lynda's addition to our expanding team strengthens our position in the marketplace while reinforcing the integrated role that music and entertainment have in our partners' marketing goals," notes RED president Brian Hirsh.

Stenge joins Retail Entertainment Design with more than 15 years of music industry experience. Previously she served as senior manager of strategic marketing at DMX Music, where she was the creative mind behind tide-turning promotions involving artists such as The All-American Rejects, the Black Eyed Peas and the Pussycat Dolls. She was also responsible for all music download programs, compilation CD programs and on-line music initiatives for DMX Music's top retailers.

Prior to her tenure with DMX, Stenge applied her skills as an independent marketing consultant for companies such as Guess, Vogue and X-Dance, assisting the brands with achieving their marketing goals through affiliations with entertainment artists.

A member of the National Association of Recording Arts and Sciences (NARAS), Stenge's passion for charitable work is evidenced by her involvement in Katrina Campus Relief, which provides clothing and supplies to displaced students, and the "Faces of Rock" photography auction and "Rock For Hope" shows to benefit the City of Hope's "Teen Room."

She also produced and traveled with the "Thank You America Tour" where six New York firefighters bicycled across America to thank Americans for their support after the tragic events of 9/11.