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RnB 01/07/2008

Ice Water Entertainment's Music Producer Korrenti 'Water' Mayweather Signs Producer/Publishing Agreements With Rodney 'Darkchild' Jerkins & EMI

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Atlanta, GA. (Top40 Charts/ 4012 Management) - Atlanta music producer Korrenti "Water" Mayweather has signed a Producer/Publishing agreement with Rodney "Darkchild" Jerkins and EMI. WATER, www.myspace.com/dawater, a Miami native, currently heads Ice Water Entertainment, https://www.icewaterentertainment.com, a music entertainment company located in Atlanta, GA, consisting of Pure Ice Productions and Creative Energy Video Productions.

Water got his start producing several tracks for an Orlando pop group 3rd Faze. Water's track "Shy" was chosen as the group's first single and a subsequent video of the single was directed by Eric White.

Water also worked with Murder Inc.'s Ja Rule and Channel 7, and wrote and produced the single "Addictive" for world renown choreographer and former Making the Bank star Laurieann Gibson. The "Addictive" record was mixed by industry heavyweight and Grammy Award winner Dave Pensado.

The first project recently released on Water's Pure Ice Production's label is by industry newcomer Tori Lewis entitled "Attitude". Tori Lewis's debut single "Any Minute Now" is generating significant buzz as a digital release. Water directed and produced the "Any Minute Now" music video.

www.myspace.com/torilewismusic.

Also in production for his debut album is the versatile artist "Talent". Talent contributed to several tracks on Tori Lewis's "Attitude" album.

The following is an excerpt of a review of Tori Lewis's debut single "Any Minute Now":

"...Tori Lewis takes that formulaic R&B sound and adds a punk rock edge to it, with a guitar backdrop that would make "Umbrella" blush. Imagine if Avril Lavigne went back to her Let Go era style and did a collaboration with Rihanna. Except now make it awesome" https://vivalamainstream.blogspot.com/2008/06/under-radar-sound-air-raid-sirens-its.html

Water, Talent and Tori Lewis are represented by Robert Lewis, CEO of 4012 Management, an Entertainment Management company located in Atlanta, GA., and music Attorney Phil Ransom, formerly of So So Def Recordings. According to Mr. Lewis:

"We've had deals on the table in the past but decided to maintain our focus on building our brand. Once I got the call from Rodney, it was a no-brainer. Rodney has always been one of Water's most admired music producers. We are excited to join Rodney's team."






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