NEW YORK (Top40 Charts/ Metro New York) - Metro International,
James Blunt and Warner
Music announced a global brand partnership that will see the acclaimed singer-songwriter guest edit a global edition of the Metro newspaper on 17th November. Metro is published in 20 countries and more than 150 cities, with a worldwide readership of over 20 million. This will be the first time that the world's largest newspaper has had a famous artist at the helm of its global edition.
James Blunt will assume his duties at the Metro Rome office where he will collaborate with Sakari Pitkanen, Global Editor-in-Chief. Alongside editing the paper and commenting on news affecting readers around the world, James will be involved in a feature on Medecins Sans Frontieres, an international medical humanitarian organization James supports and which Metro Newspapers have worked closely with for a number of years.
James Blunt said, 'With so much going on in the world right now, I am looking forward to editing a newspaper, raising the profile of subjects close to my heart and hopefully have a little fun along the way."
Matthieu Lauriot-Prevost, SVP International Marketing, Warner Music International said, 'The combination of James Blunt's worldwide appeal and Metro's massive reach is a unique promotional opportunity, creating a global showcase for James' talent, building a big event for Metro readers and generating awareness for an important cause.'
Georg Tsaros, Managing Director, Metro New York said, 'The sheer scope of this global edition is unlike anything ever before. Metro welcomes the fresh perspective an artist can bring to our product and is excited to help Blunt with his commitment to organizations such as Doctors without Borders.'
About Warner Music International
Warner Music International (WMI) is Warner Music Group's global (ex-U.S.) recorded music division that markets and distributes WMG's world-class roster of U.S. and international recording artists through a network of affiliates and licensees in more than 50 countries. With a commitment to developing local talent as well as marketing international superstars, WMI leverages its expertise in each region around the world to attract and cultivate a diverse international artist roster. WMG is a pioneer in delivering music content in new and exciting ways, with a track record of 'firsts' in the digital space.
About Metro
Metro is the largest and fastest growing international newspaper in the world. Metro is published in over 150 major cities in 22 countries across Europe, North & South America and Asia. Metro has a unique global reach - attracting a young, active, well-educated Metropolitan audience of over 20 million daily readers. Metro has an equal number of male and female readers, of which 70% are under the age of 45.
