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Alternative 10 March, 2011

Arcade Fire & The Backyard Connect With Fans Through ExtremeTix

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Arcade Fire & The Backyard Connect With Fans Through ExtremeTix
Houston, TX (Top40 Charts/ Interscope Geffen A&M Records) With their only Austin appearance coming May 3, 2011 at the Backyard, Arcade Fire fans snatched up all available tickets in 18 minutes last Friday morning. And ExtremeTix's ticketing system not only withstood the tremendous demand, but ensured each fan knew where they were in the online ticketing process.

"After winning the Grammy for Album of the Year last month, we knew Arcade Fire was going to be a big show and great test of our ability to handle large on-sales," commented Charly Garrett, president of ExtremeTix, Inc. "Our technology won the day. We relied on our streamlined purchase pages, best available ticket functionality, Captcha phrases to stop the bots and dynamic time limits that shut down abandoned users to complete more transactions in shorter timeframes," Garrett continued. "Bottom line is that we hope fans enjoy the Backyard and have a great time at the show."

"It's great to have a strong partner like ExtremeTix at your side when big names like Arcade Fire and Willie Nelson are coming through," said Tim O'Conner, owner of the Backyard. "Charly and his team are always prepared and eager to ensure our customers and the bands' fans have an easy time buying their tickets online."

Additionally, the ExtremeTix team collected feedback from across the web as the on-sale was taking place and will be addressing concerns fans voiced over Facebook and Twitter in the next big on-sale.






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