'Tell Me How Me Sound' - Warrior King Comes in Loud and Clear

Kingston, JAMAICA (Top40 Charts/ Tad's Record) Reggae giant Tad's Record is finally set to release Tell Me How Me Sound, the highly anticipated, long-awaited album from Reggae champion Warrior King to stores and digital outlets on September 23rd. Produced by award-winning engineer/producer Colin 'Bulby' York, Tell Me How Me Sound is over two years in the making - with a crystal clear sound that is exactly what fans of Reggae music have been missing.

Tell Me How Me Sound boasts a robust collection that includes "Nah Tell Nuh Lie," produced by famed production team Steely & Clevie, "Sweet Empress" from iconic production duo Sly & Robbie, "Melody (Tell Me How Me Sound)" from York's Fat Eyes Productions team and Warrior King's own Rootsz Warrior outfit. The album is a stellar product with the pounding bass lines, Rastafarian philosophies, and level of quality that roots Reggae was founded on. Reminiscent of the era that birthed international Reggae icons like Bob Marley, Peter Tosh, and Culture, Tell Me How Me Sound aims to prove to Reggae music fans that good music still exists.

"Many people feel that Reggae is deteriorating; that its become a hustle to put together a tune, get it out and get a dollar as fast as possible," says Mark 'Warrior King' Dyer. "I wanted to do something that builds on the foundation of excellence set by Bob Marley, Burning Spear, Toots, Jimmy Cliff, and all of the artists that branded Reggae internationally - something that music fans will be playing for years and years to come."

"I don't think artists and producers these days are spending a lot of time and energy on making music - its watering down the sound," explains Bulby York. "When people listen to 'Tell Me How Me Sound,' I want them to get a sense that this is what Reggae should sound like at all times."

"This is our first project with Warrior King and we are very impressed with the energy and passion that he puts into his music," says Tad Dawkins, owner of Tad's Record. "We are looking forward to the release of this album - this is definitely a must have for people who love good music."

Warrior King first came to international prominence with the chart-topping single "Virtuous Woman," in 2001. Coming off of the 'bad-man' themed Dancehall domination of 1990s, "Virtuous Woman" and singles like "Never Go Where the Pagans Go," and "Power to Chant" helped usher in the resurgence of roots Reggae in the early 2000s. His first album Virtuous Woman was released to critical acclaim in 2001, followed by Hold the Faith in 2005 and Love is in the Air in 2009. United States President Barack Obama, and British Formula One racing driver Lewis Hamilton both list Warrior King among their favorite Reggae artists.

For his fourth studio album, Warrior King teamed up with York, a much sought after studio engineer who has worked with the likes of Madonna, Rihanna, Britney Spears, Sinead O'Connor, Chaka Khan, Sean Paul, Jimmy Cliff, Beres Hammond, Michael Franti, and Shabba Ranks. As a producer, York is best known for Dancehall classics like "Stop Living in the Past," and "Dengue Fever" by Beenie Man, Bounty Killer's "Suspence," "Love Sponge" by Buju Banton, and "Let it Flow" by Singing Melody.

Tell Me How Me Sound will hit retail and digital outlets on Friday, September 23rd. For more information, contact Tad's Record (Miami) at 305-654-6130 or tadsrecordinc(at)bellsouth(dot)net or Tad's Record (Kingston) at 876-929-2563 or tadsrecordinc(at)cwjamaica(dot)com or visit https://www.tadsrecord.com.