MARLTON, N.J. & WASHINGTON (Top40 Charts) Michael Bublé, one of music's most popular and successful acts, stepped into the spotlight today to talk about the joys of giving and receiving music as a holiday gift, while joining the ranks of more than 50 top musicians currently supporting the industry's "Give
The Gift Of Music" (GTGOM) initiative.
In his video created exclusively for the givethegiftofmusic.info website, Bublé recalls how during the holidays, Christmas music - especially Bing Crosby's - was a huge part of his life. "It inspired me to sing, and it inspired me to love Christmas even more," says Bublé. "I hope you can share that with your family. Give the gift of music."
Other GTGOM campaign supporting acts who share holiday musical gifting memories at givethegiftofmusic.info include Greyson Chance;
Kelly Clarkson; Riley Etheridge, Jr.; Good Charlotte;
Darius Rucker; and more.
On the heels of the Consumer Electronics Association's news that one in four consumers plan to give gift cards that can be used for digital music purchases this season, the GTGOM campaign today launched a contest asking fans to share a poignant, humorous or otherwise memorable story about a meaningful music gift (song, album, instrument, music lessons, tickets, etc.) that they have received for the Christmas, Hanukkah or Kwanza holidays. Entries can be submitted as a brief written essay or via a video of no more than 90 seconds by December 31. The grand prize winner will receive $1,000. Additional winners will get either music gift baskets or music gift cards. Two autographed items from Michael Bublé will be included in the prizes. Full contest details and a submission form can be found at https://givethegiftofmusic.info/post-your-music-memory/2011-holiday-contest/.
Beginning in late 2010, NARM, the music business association, and the Recording
Industry Association of
America (RIAA), launched an industry-wide effort to reenergize the 30-year old "Give the Gift of Music" campaign and remind consumers that they can give the gift of music today in more ways than ever due to increasing physical, online and mobile music purchasing options.
