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Latin 25/09/2012

The Latin Recording Academy Announces 2012 Latin Grammy Street Parties

The Latin Recording Academy Announces 2012 Latin Grammy Street Parties
LOS ANGELES (Top40 Charts/ Latin Recording Academy) The Latin Recording Academy, Eventus and Univision announce the schedule and talent roster for the upcoming 2012 Latin GRAMMY Street Parties, celebrating its 10th year. The six-city cross-country festival will lead up to the XIII Annual Latin GRAMMY Awards Telecast on November 15 in Las Vegas. Kicking off on Sunday, September 30, in Chicago, the tour will roll into the top Hispanic communities across the country making stops in Houston on October 7, Dallas on October 14, and Los Angeles on October 21. For the first time in its history, the Latin GRAMMY Street Parties will visit San Jose, Calif., on October 28, finishing the celebration in Miami on November 4.

"It seems incredible that 10 years have gone by since that first Street Party in Miami back in 2003", said Nelson Albareda, President and CEO of Eventus. "We are very proud that through our partnership with The Latin Recording Academy, we have been able to bring such a high level of talent face to face with their fans year after year, and have helped ignite Latin GRAMMY fever around the country."

"What a wonderful accomplishment to celebrate 10 years of sharing the Latin GRAMMY experience and offering our fans the opportunity to enjoy a day-long festival filled with a diversity of amazing music." said Gabriel Abaroa Jr., President/CEO of The Latin Recording Academy. "Our continued partnership with Eventus has allowed us to create an annual event that brings spectacular talent to major cities across the country and promotes our universal appreciation of Latin music. We look forward to many more years to come."

Year after year, this high-energy music fest leads up to the annual Latin GRAMMY Awards, the most prestigious award in Latin music, and brings its excitement to communities around the country with the heaviest concentration of Hispanics. The awards show telecast will be broadcast live from Mandalay Bay Events Center in Las Vegas, on Thursday, November 15 from 8 - 11 p.m. ET/PT (7 p.m. Central) on the Univision network.

The Latin GRAMMY Street Parties capture the excitement surrounding the Latin GRAMMY Awards by offering an interactive traveling musical festival for Hispanics, which includes live entertainment, sponsor display areas, and product sampling. The series features performances by some of Latin music's established artists, while serving as a launching platform for emerging talent representing various genres, including reggaeton, regional Mexican, pop, rock en español, and tropical, among others. This year, more than any other, the Latin GRAMMY Street Parties have put together blowout musical lineups across the U.S. as part of the celebration of its ongoing success as the premier national Hispanic music series.

The 2012 Latin GRAMMY Street Parties are presented by McDonald's® and 7UP®. Its official sponsor, Las Vegas, will give away a VIP trip to the destination giving lucky fans the opportunity to experience the XIII Annual Latin GRAMMY Awards ceremony live. Registration for the giveaway is available at Latin GRAMMY Street Parties in Chicago, Houston, Dallas, Los Angeles, San Jose and Miami. Paul Mitchell® is also on board as a partner sponsor in select markets introducing its latest product innovation, Paul Mitchell Curls, with official sponsor Post Honey Bunches of Oats Cereals® endorsing its delicious cereal products.

In addition to its U.S. broadcast, the XIII Annual Latin GRAMMY Awards will be broadcast in more than 100 countries worldwide.

The schedule, venues and exciting talent roster slated to perform at the 2012 Latin GRAMMY Street Parties, celebrating its 10th Anniversary, are as follows:

Sunday, September 30 - Chicago, IL
Plaza Garibaldi - 26 & California Ave.
El Coyote, Diana Reyes and La Número 1 Banda Jerez, among others

Sunday, October 7 - Houston, TX
LAM Parking Lot - Rusk St., Crawford St., Walker St.
Gocho, Graciela Beltrán, Fito Blanko, Los Herederos de Nuevo León and Conjunto Atardecer, among others

Sunday, October 14 - Dallas, TX
Streets of Oak Cliff - West Jefferson Blvd between N. Llewellyn & N. Tyler
Roberto Tapia, Horacio Palencia, La Leyenda and Conjunto Atardecer, among others

Sunday, October 21 - Los Angeles, CA
Plaza Olvera - 125 Paseo de la Plaza (in front of Union Station)
Lupillo Rivera, El Coyote, Jesús Ojeda, El Rojo and Kevin Ortíz, among others

Sunday, October 28 - San Jose, CA
Streets of San Jose - Almaden Blvd. between Santa Clara St. and San Carlos St.
Fidel Ruedas, Alejandra Guzmán, Jesús Ojeda, Trío Ellas and Rocío y Su Sonora, among others

Sunday, November 4 - Hialeah, FL
Streets of Hialeah - West 16 Avenue between 37 & 42 Street
Gocho, Fito Blanko, Leslie Grace, Gente de Zona and Maffio, among others

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