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Pop / Rock 12/01/2013

MTV Artist To Watch Robert Delong Launches Video For "Global Concepts"

MTV Artist To Watch Robert Delong Launches Video For "Global Concepts"

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New York, NY (Top40 Charts) Leading up to the February 5 release of his first album JUST MOVEMENT for Glassnote Records, ROBERT DELONG-a '2013 MTV Artist To Watch'- has launched the video for his breakout single "Global Concepts." It made its debut this week across many various MTV channels including AMTV, MTV Hits, mtvU, MTV.com, MTV.com/music and mtvU.com and is now available at: https://youtu.be/nnSyu4eZkZ4

Filmed in one continuous take, ROBERT DELONG's "Global Concepts" video was directed by Sam Stephens and Charles Whitcher of humble, a progressive New York-based production company. The directors explain that the concept for the video grew out of their observation that DELONG is a dynamic live performer who draws his audience into his unique musical universe. Coupled with the addition of new Condition One video technology, which will be further enhanced via a custom app (details to be announced at a later time), the directors felt that a performance video would be the best way to approach the project.

"And as we listened to the song, we realized it has these really big changes, both in tone and in instrumentation," says Stephens, "so we thought it might be interesting to sort of separate the performance into different zones or physical spaces, to reinforce the structure of the song. And then we thought, how can we make this as intimate and honest as possible? And there's really nothing more intimate and honest than a single-take performance video, something that would showcase both Robert and 'Global Concepts' with no trickery. So our treatment just grew organically from those observations."

The set design, created by the New York multimedia design firm SOFTlab, is built around 376 fluorescent lights using close to 20,000 feet of wire that carve out a path between the video's instrumentation set-ups and which frame DELONG throughout his performance.

On Wednesday, January 16, ROBERT DELONG joins Zedd, Jessie Ware and Twenty One Pilots for the MTV Presents 2013 Artists To Watch sold-out show at Highline Ballroom in New York City. DELONG is also confirmed for two Los Angeles appearances including KCRW's "School Night" at Bardot on January 21 and an in-store performance at Amoeba Music on release date of Just Movement(February 5), as well as a Popscene SF show at The Rickshaw in San Francisco February 21.

Catch ROBERT DELONG live:
Wed 1/16 New York, NY Highline Ballroom
Mon 1/21 Los Angeles, CA Bardot
Tue 2/5 Los Angeles, CA Amoeba Music
Fri 2/8 Saratoga Springs, NY Putnam Den
Sat 2/9 Philadelphia, PA Underground Arts - Wolf Building
Tue 2/12 Cambridge, MA TT The Bears
Thu 2/14 Washington, DC U Street Music Hall
Thu 2/21 San Francisco, CA The Rickshaw


Meanwhile, "Global Concepts" is building at radio, charting at #8 on WEQX's Best of 2012 with strong play on SIRIUS XM's Alt Nation, KROQ's Locals Only, 98.7′s Close to Home, KNDD/Seattle, WROX/Norfolk and more. This weekend also saw "Global Concepts" make it's debut on Sirius AltNation's Top 18 Countdown. Overseas, "Global Concepts" has been added to Triple J in Australia, and is also being played on XFM in the UK.

View ROBERT performing "Global Concepts" for BalconyTV here: https://youtu.be/PJvNGuXpZbo?t=26s

About Robert DeLong:
Los Angeles' Robert DeLong-a singer, songwriter, producer, programmer and drummer-is the perfect artist to bring electronic dance music to Glassnote, home of Mumford & Sons, Two Door Cinema Club, Phoenix and more.
A one-man futuristic dance party with beats as cerebral as Orbital and club-ready as Calvin Harris, DeLong is also a profoundly gifted singer/songwriter who raises questions about identity and spirituality. Those two elements join together on Just Movement, his debut album due out February 5, 2013 -a dazzling collection of dance beats, pop hooks and thought-provoking queries that could very well be the soundtrack for 2013.
On the live front, DeLong has a toolbox of Wii-motes, keyboards, and drums to develop a live rock show that CMJ claims worthy of "an 8-bit warrior, seamlessly creating danceable electro beats with his Wii Remote and Sega Genesis controller on par with the Chemical Brothers."
He uses MIDI interfaces, a full drum set, drum pads, keyboards, laptops and game controllers, looping his music live to fuse electronic dance beats with striking melodies and lyrics with emotional heart.






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