New York, NY (Top40 Charts) Months after bursting out onto the music scene without so much as a warning, Scottish-born, Puslinch, Ontario-based singer/songwriter Apricity has released her debut single and video, the alt-rock extravaganza, �All My Lies� - available now.
The Puslinch-based powerhouse first released the five-minute track back in October along with a spooky music video, which was directed by
Jesse Read of Dropout Entertainment and Toronto Creative; the enchanting song and accompanying short film has already amassed more than 120,000+ streams across platforms - including 80,000+ on YouTube alone.
Sonically, the immediate smash-hit covers ground from alternative music to pop, over to rock and then back to indie. Though it might seem like a darker song, given its moody lyricism, it�s an easy one to tap your feet and sing along to.
Produced by
Thomas McKay, �All My Lies� genuinely offers the listener a healthy variety of sounds - really good ones, on that note. Apricity herself says the direction of her music was fuelled by the creative inspiration of female trailblazers like Shirley
Mason from Garbage; Alanis Morrissette; and Blondie�s Debbie Harry.
https://open.spotify.com/track/4YI2kaS55FDsaP5tm1dwDJ?si=ca2260a40ca842f4
�I want to sing songs that move me,� Apricity said of the song. �I wouldn�t want to have my name on something I didn�t feel, and this song resonated with me on multiple levels.�
Though elements of Apricity�s musical abilities are reminiscent of many critically acclaimed female-fronted rock bands including Paramore,
Evanescence and Lacuna Coil, Apricity � like those before her � has really brought something fresh to the modern rock scene with her music. In �All My Lies,� not only does she pack an unmistakable punch with her honest and emotional vocal delivery, but she�s even found herself with one of the catchiest (and most heartbreaking) tracks of 2021.
��Cause I�m the one who needs you / Lost in the end / I�m the one who breaks you / I did it again / I will never be the girl in your head / Can�t take anymore,� she sings in this earworm of a chorus � with a perfect blend of attitude and melody. This woman has what it takes to make a name for herself. Seriously, check it out!
Taking her moniker from the Latin word meaning �basking in the warmth of the sun,� �All My Lies� marks the culmination of a passion that has followed the recording artist all her life.
Even before immigrating to Canada as a youth, Apricity was a lover of the arts. At a very young age, she sang at pageant shows before auditioning for the U.K.�s iconic and ongoing �Top of the Pops� show. Before kicking off her solo career and releasing �All My Lies,� she even appeared on multiple kids� TV shows, before dabbling in musical theatre and enrolling at the
Corona Stage School in England�s capital.
Now, on the cusp of what could be a big turning point in the singer�s life, she is nothing but grateful for the good fortune that has come her way so far.
�I feel so fortunate with respect to the way things have played out for me,� Apricity says of her breakthrough. �This whole experience just seems surreal. It is something I�ve been dreaming of for such a long time.�
