New York, NY (Top40 Charts) ndie recording artist, dancer and actress DAISHA becomes one of the new faces of ATHLETA GIRL new empowering campaign, "THE POWER OF SHE". "The Power of She" is a bold campaign inviting women and girls to stand together, collaborate and put an end to undermining. Through the launch of this campaign, the brand aims to create a sisterhood of women and girls fueled by the core belief that alone we are strong, but united we thrive. With the brand's new Athleta Girl line, the brand will continue to encourage healthy, active lifestyles and instill a strong sense of confidence in the next generation of girls.
One of the video spotlights features the D(n)A Arts collective in NYC. Founded by sisters and professional dancers Daisha Graf and Alicia Graf Mack, the collective aims to help young artists enrich their lives through dance intensives, classes, and workshops. The video shows the women dancing beautifully, and is overlaid with their voices, explaining how they support each other and succeed together.
�These women embody strength, courage, discipline, passion, compassion, creativity, power, fearlessness and so much more,� co-founder Graf�who�s danced with Beyonc� and Rihanna. �These are the kind of women I�ve been surrounded by my whole life. They have indeed helped shape who I am.� �We hope to shed a bit more light on the power of the collective,� she says. ��If you want to go fast, go alone. If you want to go far, go together.� How powerful is it when women from all walks of life come together?!�
On May 20th, DAISHA will be releasing her anticipated debut EP, "I AM THE DAISHA". The EP will be available for free downloads. DAISHA recently released the visuals to her dance single, "Skin Out" and gave the fans an 80's throwback feel.
The in-your-face "SKIN OUT" record was written and produced by Swagg R'Celious and co-written by Shalimar Davis. "The Witch Doctor" beat always does something to my spirit and makes me want to full-out dance and swing my hair," chuckles Daisha. "My creative director, Shalimar Davis and I wanted to recreate that 80's workout vibe where it was all about self-expression, passion, creativity energy and lots of color..it was about letting that "skin out". I was lucky enough to have legendary voguers, Pony Zion and
Prince to be part of this moment," she adds.
