Fresno isn’t often included on the “top 10†places to visit in California, so you might be surprised to learn that in 1958 it played a central role in reshaping the face of how the entire world does business. Bank of America’s BankAmericard was the world’s first universal revolving credit card and in September 1958, the bank mailed out 60,000 BankAmericard credit cards to residents of its purposely selected remote test market: Fresno, California. The project was nearly a complete failure, but it eventually morphed into the iconic credit card we know today – Visa.
In this episode of Never Stop Exploring, I check out the city of Fresno for myself…or at least as much as I could in light of the 105º heat.
Never Stop Exploring is produced by Kyle Frager.
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About Never Stop Exploring:
Kyle Frager is a filmmaker with a joy for traveling and creating vlogs and mini documentaries about the different places he visits. “Never Stop Exploring†earned rapid success on YouTube with Kyle’s mini documentary on California’s Salton Sea: http://bit.ly/2ISiVg1. The video earned over 1-Million views in just a few short months and is one of the top search results for The Salton Sea on YouTube.