
MINNEAPOLIS, MI. (By Brian Lucas/ Best Buy Media) - Tomorrow, Best Buy and Sean 'Diddy' Combs will team up to release an exclusive track on Best Buy's
Digital Music Store, a new service that gives customers an easy way to enjoy, manage and discover music. The exclusive track from
Diddy coincides with his much-anticipated new CD, Press Play, which goes on sale October 17.
Diddy was on hand last week to help announce and celebrate the launch of the Best Buy
Digital Music Store, www.bestbuy.com/digitalmusicstore.
'We couldn't have asked for a better artist to help launch the Best Buy Digital Music Store,' said Jennifer Schaidler, vice president of music for Best Buy. 'Diddy is one of the most dynamic artists in the industry and this exclusive track demonstrates our commitment to delivering the best entertainment experience to our customers.'
A year in the making, 'PRESS PLAY' finds Diddy joined by a who's who of contemporary artists and producers. Among the guest performers are: Christina Aguilera, Mary J. Blige, Jamie Foxx, Big Boi and Ciara. Diddy was joined on the production side by such studio stars as Kanye West, Pharrell Williams, will.i.am from the Black Eyed Peas and others.
'Best Buy has always been a strong supporter of artists and a leader in the music industry, so I'm proud to help them launch the Best Buy Digital Music Store with an exclusive track,' said Sean 'Diddy' Combs. 'This site gives artists a great way to reach out to fans and will help fans discover new music.'
The Best Buy Digital Music Store is powered by the RealNetworks®, Inc.'s (NASDAQ:RNWK) Rhapsody 4.0™ music service, and features both a permanent download store and a subscription download service. As part of this launch, Best Buy also will carry and promote the SanDisk® Sansa e200R Rhapsody MP3 players, which have been optimized to work seamlessly with the Best Buy Digital Music Store. The Best Buy Digital Music Store and the Sansa e200R Rhapsody players are available at participating Best Buy stores.