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Pop / Rock 14/11/2008

Ace Of Base & A.C.E 3.0 Releases Novel WOF 2009 Remix Widget With Koblo

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LONDON, UK (Top40 Charts/ Ace Of Base Official Website) - After the release of their new single WOF 2009 this month and the release today of their Greatest Hits album, Ace of Base now launches a 5 track social remix widget (with a 13 track version for download) for their latest hit!

Swedish pop phenomena Ace of Base (now a trio) is back on stage since last year, after a hugely successful and sold out Scandinavian, Baltic, East European and Asian Tour.

With an all new line up, new management, and a high tech vision on communication Ace of Base is completely in tune with their time and ready to rock the World, again!

Friends Ulf Ekberg and Jan Karel Kleijn spent well over a year hunting for the coolest high tech tools that could enhance the user experience of the Ace of Base fans. This resulted in the A.C.E 3.0 company they've founded this year, catering to successful global bands like Ace of Base.

With the Redefined! Tour, Ace Of Base are redefining themselves. With a new Web 2.0 community, a forefront vision on innovative internet technology and their own YouTube channel, Ace of Base is encouraging creativity, user interaction and distribution of their music .

"We're very excited by our relationship with Koblo. With the Koblo Social Remix Widget, all Ace of Base fans can be creative and remix and share the WOF 2009 song. Koblo was chosen for their proven technology, their flexibility and innovative spirit, plus the broad network of social communities their widget is accepted by - says Jan Karel Kleijn CEO of A.C.E 3.0

"Ace Of Base is one of our founders favorite bands," said Michael Logue CMO for Koblo. " When I told Max about the possibility of partnering with them we both knew it would be big." Our goal is to unite the worlds of bands and fans with innovative technology. The remix widget is one of the great tools that can be found at Koblo.com."

'Web 2.0 is all about enabling people and the remix widget enables our fans to do just that. We'll provide VIP tickets to our show and other cool prices for the best producers of remixes later this year' says Ulf Ekberg of Ace of Base.

The remix widget is the first in a series of cool and novel tools A.C.E 3.0 will bring out over the next year. The goal is to provide new revenue and community building opportunities for bands by embracing online, mobile and live performance tools.






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