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Singapore (Top40 Charts/ Octoshape) - Octoshape and Jcube
Interactive partnered to live stream The 2010 Golden Disk Awards to an online audience for the very first time. Held December 9, Octoshape and Jcube delivered over 76,000 hours of content to music fans throughout Asia. The vast majority of viewers were able to watch the live event in HD and average viewing time was over one hour.
The Golden Disk Awards, the most prestigious award in Korea, is an annual music awards program presented to recognize outstanding achievements of Korean pop music industry. It contributes to the significant growth of the music industry by stimulating the creative impulses of artists and fostering new talents.
The Golden Disk Awards are akin to the MTV Music Awards. However, it spans a far larger geographic audience including Japan, Korea, Singapore, Indonesia, Malaysia, Taiwan and Thailand through MSN Asia sites.
"We at Jcube and Microsoft are thrilled to deliver the Golden Disk Awards with the HD quality to the users of JoinsMSN.com in Korea and MSN Asia," said Sang-soon Park, CEO of Jcube. "The quality streaming is evidence of how the new portal engages and entertains its users and audience. Thanks to Octoshape, we could meet our users' satisfaction."
Octoshape was selected as the technology partner for the far-reaching online event due to its reliable HD-quality streaming capabilities. Leveraging its unique throughput optimization technology and global cloud computing competence, Octoshape provided a high-quality viewing experience to viewers throughout Asia.
"The Award producers were seeking a proven means to extend their event to the Internet masses in a manner that guaranteed the highest quality and performance to a huge, wide-spread audience," explained Stephen Alstrup, CEO of Octoshape. "We're excited they selected us and that the Jcube Interactive partnership completed the robust package."
Octoshape's partnership to deliver the milestone event to the Asian masses comes on the heels of it 100 country-plus streaming of the Major League Gaming (MLG) Championships in partnership with AT&T.