New York, NY (Top40 Charts/ Mobile Backstage) International symphonic metal phenomenon
Nightwish has launched
Mobile Backstage�s Facebook and mobile apps to connect with their fans around the world in advance of the release of their seventh album, Imaginaerum, and world tour. One of the most successful Finnish bands ever,
Nightwish has sold over 7 million records worldwide and earned more than 60 gold and platinum awards.
�Mobile Backstage was an obvious choice for Nightwish. It�s a combination of a Facebook and a mobile app that creates a digital fan club and allows us to reach all our fans no matter where they are. The band is very excited about this opportunity to share some exclusive behind-the-scenes material with our most loyal supporters. This will give them something to look forward to while they�re waiting for the world tour and the release of the next album. It�s going to be a real treat for our fans,� said
Nightwish in a statement.
Mobile Backstage, an emerging multi-service communications platform for bands and their fans, will also be active at this year�s Popkomm music festival in Berlin. Tom Greiter will be on the
Music Mobile Business panel, Wednesday,
September 7 at 15.40 (Airbase, Media_Gate), and the company will be hosting the workshop Going Digital: How to Take Fan Engagement to the Next Level on Thursday,
September 8 at 15.00 (Melli Meese Lounge, Media_Gate).
About
Mobile Backstage
Helsinki-based
Mobile Backstage provides next level fan engagement by seamlessly connecting artists and fans by uniting artists� mobile, Facebook and
Internet fan communities, combining the best features of mobile, social media and web 2.0. Through an artist�s
Mobile Backstage iPhone and Facebook apps, artists and fans can exchange news, pictures, videos, audio and text. Fans can send messages to other fans, invite their Facebook friends to join, find and check into gigs, play music, buy music from iTunes and purchase tickets through Songkick. The app also utilizes a customized Google map so fans can not only follow an artist�s movements on the road, but also see the location of other fans and their online posts. These activities build strong and viral communities: a dedicated platform for artists to communicate with their fans, build relationships and generate revenues. For more information, visit www.mobilebackstage.com.
Check out
Mobile Backstage:
For a video demonstration, go to https://www.youtube.com/watch?v=6GkKVXx-9Ic.
Play with
Mobile Backstage on Facebook at: https://apps.facebook.com/bls_mbs/
