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Music Industry 31 July, 2013

The Echo Nest Powers Univision's First-Ever Personalized Radio Service

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The Echo Nest Powers Univision's First-Ever Personalized Radio Service
New York, NY (Top40 Charts / Echo Nest) The Echo Nest, the industry's leading music intelligence company, extends its reach by powering Univision's Uforia music app for iOS , catering to one of the fastest-growing segments of the U.S. population.

The Uforia app offers U.S. Hispanic's most popular live radio stations, a deep selection of Latin genres, exclusive digital channels, a custom radio offering with more than 20 million songs, and an unparalleled level of human curation.

"Univision's Uforia app for iOS demonstrates the power of scalable curation, with The Echo Nest platform," said Jim Lucchese , CEO of The Echo Nest. "We're excited to collaborate with the leading media company serving Hispanic America to roll out this cutting-edge music discovery application."

The Uforia app relies on The Echo Nest for its best-in-class dynamic playlisting technology to deliver customized artist radio stations. Listeners simply select an artist for their station, and the music begins. Unlike normal radio, it doesn't end there; as fans rate, skip, and favorite songs and artists, their stations grow ever smarter thanks to The Echo Nest's dynamic playlisting technology. The Echo Nest's technology augments Univision's programming expertise with the ability to scale to new or otherwise overlooked music.

"Univision is pleased to partner with The Echo Nest, a best-in-class music partner, to help us catapult Uforia to the next level," said Evan Harrison , executive vice president of Content & Entertainment at Univision Radio. "While we recently joined the top 10 Triton streaming ranker, we are just getting started - partnerships like this will help us deliver the ultimate curated music service for U.S. Hispanics.

The Echo Nest provides its customers with the deepest musical understanding and is the first and only music intelligence company taking a big data approach to understanding music content and music fans. The Echo Nest's music intelligence platform listens to music, reads about music, and understands fans, providing curators, such as Univision, an opportunity to extend their music programming voice infinitely across the world of music. No one person hears all of the available recorded music in the world or reads everything people everywhere are saying about music; The Echo Nest's platform has the capability to do so.

In 2013, The Echo Nest has dramatically expanded its musical and global footprint, now powering music discovery experiences in over 80 countries around the world.






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