MIAMI, FL. (Top40 Charts/ Universal Latino) - "Descubre and Download," MTV Tr3's' multi-platform destination dedicated to promoting a new generation of
Latino artists, has selected Gustavo Laureano, singer of the successful Puerto Rican rock band La Secta Allstar, as its featured artist May 1 – June 10, 2007. Gustavo will be given MTV Tr3's' full multi-screen treatment with high profile placement on multiple platforms including MiTRL, MTVTr3's.com, MTV Tr3's Radio, MTV.com, and MTV Networks' URGE digital music service and viewers will get several exclusives including:
* Exclusive free download of Gustavo's first single, "Si Me Hablaras"
* 2 minute video vignettes throughout MTV Tr3's programming
* Appearance on Mi TRL on May 3rd at 4:30 PM Eastern
* Artist Page on MTV.com
* Gustavo Laureano artist page on MTVTr3's.com, complete with video, bio, photo gallery, EPK excerpts, and more on MTVTr3's.com
* Link to Urge.com artist page, including Gustavo's personal playlist
* Gustavo Laureano vignettes streamed via wireless carriers on MTV Tr3's Mobile
* Interviews and commentary on MTVTr3's Radio
Following a successful run with La Secta Allstar, Gustavo has embarked on a solo career and will soon release his debut album as a soloist, "KINGCALLERO DEL AMOR," which is produced by Marteen (well known Argentine producer, who has worked with Fobia and Circo among others). Gustavo wrote the lyrics, composed the melodies and created the musical base, while Marteen functioned as the co-author on a majority of the songs.
The album is a fusion of electronic, urban, lounge, rock, soul and pop sounds.
"Gustavo Laureano's first solo record is an ambitious project that takes musical chances in production and delivery, without forgetting the most important thing: great songs. On stage and on record, Gustavo shines with passion and talent. He mixes genres in an organic way, which is a reflection of what MTV Tr3's is all about.," says Jose Tillan, SVP of Music and Talent Strategy for MTV Tr3's.