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RnB 14 October, 2005

Lil Jon & the East Side Boyz To Release Limited Edition TV Desktop Player In Celebration of Crunk Juice And Remix CDs

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LOS ANGELES, (The iFirm, Inc.) - In celebration of the great successes of both Crunk Juice and the "Chopped and Screwed" remix album, Lil Jon will release a limited edition customized TV Desktop player, created by The iFirm, Inc. The Lil Jon TV Desktop will offer fans access to never before seen interviews, videos, and Lil Jon music. The custom branded player will allow fans to stream the entire "chopped and Screwed CD and also automatically enter them to win a subscription to Transworld Skateboarding magazine, a pair of DVS shoes, and a pair of Oakley "Thump" MP3 player sunglasses.

With a simple and free download of the player, users will also have access to the latest action sports trailers, skate footage, music and old school games like Space Invaders, Asteroids, and Pac Man. They can rate model's photos, buy merchandise, create audio and video playlists, search content, and even send favorites to friends.

"Lil Jon/ TVT, being the creative people they are, wanted to reach out in a cool new way, and offer fans something they have never had before. TV Desktop more than provided that opportunity," says Jimmy Pargas, Vice President Action Sports and Music Marketing for A.D.D. Marketing & Advertising.

Lil Jon & The East Side Boyz were looking for a unique and effective way to entertain and build awareness of their latest CD and remix CD. The iFirm partnered with A.D.D. Marketing to create this Lil Jon TV Desktop audio/ video computer software program. "We are thrilled to partner with A.D.D. Marketing, Lil Jon and TVT Records. They certainly see the power of TVd and how to maximize their connection with fans", says Rob Williams, The iFirm's founder and president.

The Lil Jon TV Desktop Player is a free download, PC and Mac compatible, and available at https://www.tvdesktop.com/liljon/






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