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Music Industry 08 August, 2007

SONY BMG MUSIC ENTERTAINMENT Teams with NanaOn-Sha to Debut musika, an Ingenious New Music Visualizer Game for iPod

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NEW YORK, NY. (Top40 Charts/ SONY BMG MUSIC ENTERTAINMENT) - SONY BMG MUSIC ENTERTAINMENT today announced the release of musika, an original music visualizer game, on the iTunes Store for play on Apple's fifth generation iPod. musika is a fresh and innovative experience that creates beautiful visuals using the title of any song. Users can simply enjoy the imagery, or play along by pressing the center button in time with the letters in the song's name to advance to more difficult levels displaying different visual effects. Utilizing each user's iPod music library, this is a "one button" game for everyone.

musika was created by NanaOn-Sha President Masaya Matsuura, the creative force behind the first modern music video game 'PaRappa the Rapper' for the original PlayStation. The title has been developed in collaboration with Method Solutions for the iPod.

"The iPod is a device that revolutionized music and it is now poised to be a progressive gaming platform," said Masaya Matsuura, President of NanaOn-Sha. "Many years ago Apple's tools first opened my eyes to the power of music and multimedia, so it's exciting to release my first game for this device."

"musika is a natural extension of our existing relationship with the iPod and iTunes, and represents another step in our ongoing campaign to broaden our reach in the area of music-based mobile entertainment," said Thomas Hesse, President, Global Digital Business & U.S. Sales, SONY BMG MUSIC ENTERTAINMENT. "It's great to work with Masaya Matsuura and Method Solutions to introduce this exciting new game, and we look forward to bringing musika to iPod users worldwide via iTunes."

musika is now available for purchase through the iTunes Store for $4.99.






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