SAN FRANCISCO, CA. (Top40 Charts/ Interscope Geffen A&M Records) - Get ready to "Crank That" with
Soulja Boy Tellem and his entourage in London. SendMe Mobile, the premier mobile media company, today announced a partnership with Interscope Geffen A&M Records to promote recording artists through SendMe's sweepstakes site SoLow.com. The first artist-related prize to hit SoLow.com is a one-of-a-kind experience in London with
Soulja Boy Tellem.
His single "Crank That" was a No 1 radio hit for seven weeks and has sold more than six million digital downloads and ringtones. The grand prize winner of the
Soulja Boy Tellem Sweepstakes will choose a friend to enjoy an all expense-paid trip to London. The winner will join the hip-hop sensation's entourage during his stay in London - accompanying him for live press interviews, radio stops, and other exclusive events.
The Soulja Boy Tellem Sweepstakes is the first in a series of artist- related prizes created by Interscope to be offered on SoLow.com. Designed to generate awareness and excitement around Interscope Geffen A&M artists, the first sweepstakes will offer Soulja Boy Tellem fans an amazing opportunity to get up-close and personal with the superstar. The promotion will start on January 16, 2008, and the winner will be announced in February.
"We're excited to be working with Interscope to reach their target audiences with one-of-a-kind prizes that let fans experience their favorite artists in entirely new ways," said Russell Klein, co-founder and CEO of SendMe. "The Soulja Boy Tellem Sweepstakes is a great example of how our mobile media platform can be used to combine entertainment, social interaction and great content to help drive interest in artists and their music. We're thrilled to be Interscope's exclusive mobile sweepstakes partner in offering a wide selection of experiential prizes from some of the best artists out there."
"Interscope prides itself on partnering with the world's leading artists to create exceptional fan experiences. With SoLow.com, we are giving music fans another way to engage with their favorite artists," said David Spingarn, Head of New Ventures and Strategic Investments for Interscope. "SendMe's creative marketing approach enables us to roll out innovative promotions that build demand and excitement for our artists' offerings - and the Soulja Boy Tellem Sweepstakes is just the beginning."
To win the Soulja Boy Tellem grand prize, users must guess the lowest number that no one else has guessed by the end of the sweepstakes. Anyone over age 13 can play online at https://www.SoLow.com or through a mobile phone - simply text "SBTE" to 23687 to get started. A fee is associated with user bids for the grand prize (in addition to other free sweepstakes).
Check out the sweepstakes online at https://sbte.solow.com.
