Ludacris Becomes Latest Artist To Design Cap For The New Era 'CAPTURE THE FLAG' Series

BUFFALO, NY. (Top40 Charts/ New Era Cap) - New Era Cap Co., Inc., the leading headwear designer and manufacturer, is proud to announce the much anticipated release of its CAPTURE THE FLAG - LUDACRIS cap, the fifth addition to be added to New Era's artist-inspired collection. Chris Bridges better known as "Ludacris," joins Fabolous, Cam'ron, Fat Joe, and The Game as the only other hip-hop superstar to have designed their own CAPTURE THE FLAG cap. Ludacris is also the first southern artist to design for the series.

As a hip-hop superstar, actor, entrepreneur, philanthropist and businessman, Ludacris can now add "cap designer" to his list of achievements. He designed the cap himself with features like a large Atlanta Braves "A" style crest on the side-front left that is half clear crystals on the right and half black crystals on the left. The cap is black with red piping and also features the "Disturbing Tha Peace" logo in the flocked lining and undervisor flip along with the "Just Getting Started" logo on the back.

The cap is due to hit retail on October 17, 2008, and will be available exclusively globally at New Era Flagship stores and online at https://www.neweracap.com for $125.00. With only 200 units available worldwide, this cap is extremely limited.

In addition to launching the Ludacris cap, New Era will be celebrating the first anniversary of its Atlanta Flagship store opening. During the weekend of October 17, expect to see festivities that include live radio remotes and giveaways including autographed Ludacris caps and tickets to the BET Awards, plus a special performance from celebrity disc-jockey, DJ Ruckus.