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Pop / Rock 18/05/2011

Devo Confirms Live Shows; 'What We Do' Interactive Video Makes History

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Devo Confirms Live Shows; 'What We Do' Interactive Video Makes History
BURBANK, CA (Top40 Charts/ Warner Bros. Records) DEVO, purveyors of innovative modern music, prophetic sociological shamans, and forward-thinking fashion iconoclasts, have surfaced from their underground think tank compound to announce a handful of new live dates in order to briefly greet their demanding public.
Thur - June 16 - LC Pavilion - Columbus, OH
Fri - June 17 - Stage AE Outdoors - Pittsburgh, PA
Sat - June 18 - Yonge & Dundas Sq/NXNW - Toronto, ONT, CAN
Sun - June 19 - Sound Of Music Festival - Burlington, ONT, CAN

Devo take to the road in support of their current Warner Bros. records album, SOMETHING FOR EVERYBODY and their brand new digital EP, "WHAT WE DO."

As previously reported, Devo has just launched a truly unique, groundbreaking interactive video for the song, "WHAT WE DO." The video was directed by Devo's own Gerald Casale along with Kii Arens and Jason Trucco and features band members and a cast of Devo-attired professional thespians. What makes the short film so unique is that the viewer has the option to scan the entire 360 degrees of the viewing field to allow control of any focal point of interest. As various characters enter the scenario clad in a piece of Devo merchandise, the viewer can directly access the Official DEVO Store and immediately purchase the featured merchandise with a click. This level of user-friendly video technology is a first and Devo are the perfect creative entity to introduce this visually compelling fan-centric medium to an awaiting world.

Devo's Gerald Casale explains: "The user/viewer is the director in this video. They decide what to see and when to see it in real time. They will be able to navigate and save a version of what they think others should see. It's like having a vote in Devo's creative process. It's truly interactive."
To view the "WHAT WE DO" video, go to: https://mashable.com/2011/04/19/devo-what-we-do/

Lastly, "What We Do: Electro-Devo Remix Cornucopia EP" is available now online only through all participating Digital retailers. The 5-track Digital Maxi Single will feature:
"What We Do" (Single Edit) 3:09
"What We do" (Static Revenger Remix) 6:22
"What We Do" (Kinky Remix) 5:10
"What We Do" (Avant Hard Remix) * 5:13
"Freedom Of Choice' (Hoska & Osheen Last Minute Remix) * 5:26

Tracks No 4 "What We Do" (Avant Hard Remix) and No 5, "Freedom Of Choice" (Hoska & Osheen Last Minute Remix) come courtesy of the www.BeatPort.Com contest winners. Congratulations Avant Hard and Hoska & Osheen. They are now rich and famous as a result.
More Devo news soon. Until then, you know what to do and so do we.






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