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Country 12 November, 2004

Norelco announces Blue County as their choice to launch their new 'Accuvac' product to the Country Music Audience

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NASHVILLE, TN. (Rogers & Cowan PR) - In conjunction with Norelco's national launch of their new product, "Accuvac," they have named CMA- and ACM-nominated, hot country vocal duo Blue County as their spokesmen for the campaign targeting the country music demographic.
"Accuvac," a new beard and moustache trimmer with an innovative concept of capturing trimmed hairs in a self-contained attached piece, was showcased by Blue County's Aaron Benward and Scott Reeves as they prepared for the CMA Awards earlier this week.

A camera crew followed Benward in Chicago, shopping for attire for the CMAs, and shot a "behind the scenes" look the day of the CMA Awards, chronicling the duo's big day of "preparation" right before the ceremony, as the duo was nominated "Vocal Duo Of The Year." The video is currently available as a preview to the country music market on CMAawards.com following the awards ceremony.

In addition to their CMA nomination for "Vocal Duo Of The Year," Blue County was also nominated this year for a 2004 award for the Academy Of Country Music. Their self-titled debut album was released in the Spring of 2004 and has spawned a huge Top 10 hit, "Good Little Girls," and a follow-up Top 25 hit, "That's Cool." The video for "That's Cool" is currently on heavy rotation on Great American Country's Top 20 countdown.






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